Technical Product Owner, Salesforce

Massachusetts Medical Society•Waltham, MA

22h•Hybrid

About The Position

The Massachusetts Medical Society (MMS) is seeking a Technical Product Owner, Salesforce to drive the delivery operations for applications built on the Salesforce platform, including Fonteva Membership. This role is critical in supporting the Advocacy and Membership Relations (AMR) business model during a major technology transformation. The individual will join during the active execution phase of this initiative, quickly build context, refine requirements, and guide delivery across Salesforce (Sales Cloud, Marketing Cloud) and integrated systems. Over time, the role will evolve into the long-term owner of the platform, driving stability, scalability, and continuous improvement. This is a highly collaborative role requiring strong product ownership, technical fluency, and the ability to drive execution across matrixed teams and external vendors. The MMS has adopted a flexible work model that allows most employees to choose where they work – at home, onsite in their Waltham office, or a combination of the two – based on their preferences and business needs.

Requirements

Bachelor’s degree or equivalent experience required.
Demonstrated experience in technical product ownership or project management, including software delivery and Agile methodologies.
Minimum of 10 years of professional experience, with at least 5 years managing a CRM SaaS platform (preferably Salesforce) or comparable enterprise applications in a corporate environment.
Proven ability to translate business needs into actionable requirements, prioritize effectively, and drive delivery in complex environments.
Strong problem-solving, leadership, and facilitation skills are essential.
Must be able to manage competing priorities and high volumes of work while maintaining a calm, organized, and confident approach.

Nice To Haves

Experience in an association setting is highly desirable.
Strong proficiency with Salesforce is preferred, including hands-on experience with Sales Cloud and/or Marketing Cloud.
Experience with JIRA or similar Agile tools, and working with distributed or matrixed implementation teams, is a plus.

Responsibilities

Acts as the technical product owner for the Salesforce/Fonteva platform, defines priorities and desired outcomes; partners with administrators and technical teams to execute delivery. Serves as the voice of the platform, understanding capabilities, constraints, and best practices.
Supports validation of business processes and system configuration, ensuring alignment between intended outcomes and implemented solutions. Partners with Director of Business System Delivery and other IT leaders to identify gaps, risks, and decisions needed to move delivery forward. Refines and stabilizes backlog created during discovery and design phases. Ensures continuity between transformation activities and long-term product ownership.
Partners with AMR stakeholders to validate business processes (membership, group management, billing, advocacy engagement, renewals). Drives alignment on standardized processes to support out-of-the-box configuration and reduce customization. Ensures business decisions are clearly documented and translated into system behavior.
Creates and manages release plans and product roadmaps for Salesforce enhancements and maintenance. Aligns priorities across business and IT stakeholders. Balances delivery of new capabilities with platform stability and sustainability.
Translates validated business needs into clear, actionable user stories and acceptance criteria. Leads backlog grooming in close partnership with Sales Cloud and Marketing Cloud administrators. Ensures stories are technically feasible, properly scoped, and aligned with platform best practices. Challenges proposed solutions and reinforces a configuration-first approach. Accounts for downstream impacts including reporting, integrations, and marketing/engagement needs.
Manages backlog, sprint planning, and release tracking (e.g., JIRA). Coordinates work across administrators, developers, data, QA, and integration teams. Ensures delivery teams have clarity to execute efficiently. Resolves ambiguity, manages priorities, and removes blockers to maintain delivery momentum.
Aligns business stakeholders around delivery goals while managing expectations with transparency. Facilitates discussions to surface trade-offs, dependencies, and required decisions. Communicates progress, risks, and release updates across business and IT teams.
Manages dependencies across integrated systems (e.g., UCC, CMS, data mart, advocacy tools, benefit systems, finance/accounting). Ensures seamless data flow across the member lifecycle. Partners with teams to maintain data consistency and reliability.
Partners with Marketing and the Marketing Cloud Administrator to define and prioritize campaign, segmentation, and journey requirements. Ensures Salesforce data structures support marketing use cases, including targeting and personalization. Validates that lifecycle events (joins, renewals, lapses, affiliations) trigger appropriate marketing and advocacy workflows. Collaborates on cross-channel member journeys spanning CRM, web, email, and advocacy platforms. Ensures requirements are clear and complete; does not execute campaigns directly.
In conjunction with business and IT leads, forecasts and manages platform costs as part of budget planning, when needed. Provides input on resources needed to support their assigned platform domain.