Technical Marketing Operations Manager, eero
About The Position
At eero, our mission is to serve as the central nervous system of the home. While we began by revolutionizing home WiFi, we aim to create comprehensive solutions that serve both wireless and wired connectivity needs for customers and businesses across the globe. Our cross-functional team, spanning hardware, software, and manufacturing, develops advanced Ethernet switching and gateway products, alongside state of the art security features, to complement our award-winning mesh WiFi systems. As an Amazon company, we combine the best of startup culture with the resources and stability of one of the world's leading technology companies. Our team builds products that customers love - from mesh routers to high-performance wired networking devices - and we're looking for you to join us in shaping the future of the connected home. We are seeking an experienced Technical Marketing Operations Manager to serve as the end-to-end owner of our Salesforce Marketing Cloud instance. This is a hybrid business + technical marketing operations role — not a traditional Technical Program Manager (TPM) position. The ideal candidate combines marketing strategy with hands-on platform execution, independently administering SFMC while building sophisticated email campaigns, lifecycle journeys, and automation at scale. You'll primarily support Marketing initiatives while collaborating with business development, customer success, and operational teams on cross-functional email projects.
Requirements
- 1+ years of working directly with engineering teams experience
- 1+ years of technical product or program management experience
- Experience managing programs across cross functional teams, building processes and coordinating release schedules
- Experience building, executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion
- 2+ years of hands-on experience administering Salesforce Marketing Cloud specifically (other platform experience does not substitute)
- Demonstrated ability to independently manage and configure SFMC as a platform admin (user permissions, data extensions, subscriber management, platform settings)
- Retail or lifecycle marketing experience
Nice To Haves
- Experience using email platforms and editing HTML
- Knowledge of data structures, data modeling, and database schema
- Salesforce Marketing Cloud certifications (Email Specialist, Consultant, or Developer)
- AMPscript and/or SSJS experience for SFMC automation and personalization
- Experience designing and restructuring data extensions for complex personalization
- Knowledge of email deliverability best practices, CAN-SPAM compliance, and data privacy regulations
- Experience with A/B testing, especially around audience segmentation and targeting
- Experience working at a mid-to-large company with complex marketing ecosystems
Responsibilities
- Own and administer the Salesforce Marketing Cloud platform end-to-end, including Email Studio, Journey Builder, Automation Studio, and Contact Builder
- Design, build, and execute targeted email campaigns and lifecycle marketing programs across multiple business lines
- Maintain active customer journeys and ensure seamless execution across all lifecycle stages
- Build and manage audience segments and data extensions for targeted campaign delivery
- Implement marketing automation best practices and optimize campaign workflows
- Identify opportunities to automate repetitive processes and build scalable solutions
- Transform strategic marketing goals into actionable, measurable technical requirements
- Serve as the bridge between marketing strategy and technical execution
- Manage expectations across cross-functional teams while balancing operational and project work
- Collaborate with Business Intelligence and data engineering teams to define audience segmentation requirements
- Understand how data flows into SFMC and how lists/audiences are structured
Benefits
- health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
- 401(k) matching
- paid time off
- parental leave
- sign-on payments
- restricted stock units (RSUs)
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
