Technical Marketing Manager or Sr. Technical Marketing Manager

Watchmaker Genomics

1d•$100,000 - $120,000•Remote

About The Position

Watchmaker is inviting applications for the full-time, remote position of Technical Marketing Manager. The successful candidate will thrive in a dynamic, fast-paced working environment and contribute directly to our company culture and success. The position provides an opportunity to develop impactful marketing content, collaborate with cross-functional teams, and drive brand visibility through strategic campaigns, product launches, and industry events.

Requirements

Technical knowledge of next-generation sequencing and associated genomic, transcriptomic, and epigenomic applications.
Ability to synthesize complex technical information into content that engages both scientific and non-scientific audiences.
Excellent organizational skills and attention to detail.
The ability to multitask, be able to work at a high standard, perform consistently under pressure along with pre-determined deadlines and work without supervision.
Strong interpersonal skills and an ability to work as an effective member of a team.
Good communication and personal task management skills and a high level of self-motivation and initiative.
A creative and disciplined approach to problem-solving.
Exceptional writing, editing, and proofreading skills.
Demonstrated ability in developing on-brand messaging that best represents a brand’s voice and tone.

Nice To Haves

Experience in biotech and a start-up environment are highly desirable.

Responsibilities

Simplify complex NGS technical concepts into clear and engaging content that resonates with our audience.
Support the planning, production, and implementation of marketing activities per the strategic plan.
Develop content for product launch and positioning, including brochures, web landing pages, and FAQs.
Develop content for marketing needs, including long form articles, video scripts, infographics, advertisements, emails, newsletters, and application notes.
Draft and edit press releases, blog, and social posts that raise brand awareness.
Research and understand our target audience to produce compelling content, and work with cross-functional teams to align on messaging.
Maintain a working understanding of Watchmaker’s product offerings and stay current on applications relevant to Watchmaker’s portfolio.
Identify relevant industry events and trade shows that present opportunities for brand exposure, lead generation, and networking.
Support tradeshow attendance by developing show strategy and executing on key deliverables, including the generation of presentations, landing pages, handouts, social, and outreach emails.