Studio Manager

Orangetheory - Franchise #0320•Austin, TX
•$50,000 - $55,000•Onsite

About The Position

The Studio Manager leads all aspects of studio performance, including member acquisition and retention, sales execution, team development, and operational excellence. This role oversees day-to-day studio operations while driving revenue growth, profitability, and a consistent, high-quality member experience. The Studio Manager recruits, hires, onboards, coaches, and supervises studio team members, establishes performance expectations, monitors business metrics, and develops the team to meet sales goals, operational standards, and company initiatives. In partnership with the Head Coach, the Studio Manager aligns sales, operations, and fitness execution and is accountable for studio success, team performance, and member satisfaction. The position reports to the Regional Sales and Operations Manager and directly supervises Sales Associates. The role operates primarily in studio environments and includes computer work, in-person and phone communication, frequent movement through studio locations, and regular interaction in active settings that may be loud or fast-paced. It is largely sedentary, but involves talking and hearing, occasional filing, and occasionally lifting up to 30 pounds and bending or standing as necessary. The role requires close, distance, and peripheral vision, depth perception, and the ability to adjust focus. No travel is anticipated unless required for training or other company needs. This is a full-time, exempt position. Regular business hours are Monday through Friday, with flexibility required for evenings, weekends, and extended hours. During month-end closeout, the manager works either Saturday or Sunday on the last weekend of the month, as directed by the supervisor. A high school diploma or equivalent is required. At least one year of experience in retail, fitness, hospitality, or direct sales management, including prior single-unit management experience, is required. A bachelor's degree in Business, Management, or a related field and experience in boutique fitness, health clubs, gyms, or Orangetheory Fitness are preferred.

Requirements

  • High school diploma or equivalent.
  • At least one year of experience in retail, fitness, hospitality, or direct sales management environments.
  • Prior single-unit management experience.
  • Demonstrated ability to lead teams, drive sales performance, manage operations, and deliver a strong member experience in a fast-paced environment.
  • Passion for health, fitness, and member engagement.
  • Strong leadership, coaching, team development, and performance management abilities.
  • Strong communication, collaboration, relationship-building, listening, and presentation skills, including excellent verbal and written communication.
  • Ability to handle sensitive inquiries and complaints with empathy and professionalism.
  • Ability to manage pressure and unexpected challenges calmly and professionally.
  • Strong problem-solving, research, critical-thinking, and results-oriented skills.
  • Ability to work effectively with diverse people and in a multicultural environment.
  • Ability to occasionally lift up to 30 pounds and bend or stand as necessary.
  • Ability to meet the vision, hearing, and communication demands described for the role.

Nice To Haves

  • Bachelor’s degree in Business, Management, or a related field.
  • Experience in boutique fitness, a health club, a gym, or Orangetheory Fitness.

Responsibilities

  • Lead, coach, and develop studio team members to deliver brand standards for member experience, sales, operations, and studio performance.
  • Foster a positive, inclusive, accountable culture that supports teamwork, engagement, and continuous development.
  • Coach Sales Associates, provide feedback and performance conversations, and create development plans.
  • Plan staffing levels, oversee scheduling, and deploy talent effectively.
  • Recruit, interview, hire, and onboard talent; support succession planning and internal leadership development.
  • Reinforce company training and partner with the Head Coach and Regional Sales and Operations Manager on performance and business action plans.
  • Promote communication and alignment between fitness and sales teams.
  • Oversee daily studio sales, operations, staffing utilization, and business needs.
  • Drive profitability through membership growth, class utilization and bookings, ancillary revenue, and disciplined expense and labor management.
  • Generate leads through community outreach, grassroots marketing, referrals, partnerships, and other initiatives.
  • Track, analyze, and communicate business metrics and studio results through daily, weekly, and monthly reporting.
  • Lead teams in executing sales strategies, lead management, promotional campaigns, corporate initiatives, and local marketing efforts to achieve sales goals.
  • Identify opportunities and implement plans to improve revenue, efficiency, member retention, and overall studio performance.
  • Manage payroll, labor, controllable expenses, and financial performance in line with budgets and company expectations.
  • Champion member satisfaction, engagement, and retention by ensuring delivery of exceptional customer service and brand standards.
  • Partner with studio teams to resolve member questions, concerns, and escalated issues promptly and professionally.
  • Conduct studio audits and observations of operations, service, cleanliness, and member experience; provide real-time coaching and feedback.
  • Monitor member feedback, reviews, and satisfaction metrics and implement corrective actions and improvements.
  • Maintain a welcoming, inclusive, community-focused environment and uphold studio presentation, merchandising, and facility standards.
  • Collaborate with the Head Coach and studio team on engagement, retention, and community-building initiatives.
  • Oversee daily studio operations and ensure adherence to company policies, procedures, and brand standards.
  • Manage inventory and tracking of equipment, supplies, shipments, janitorial materials, retail merchandise, heart rate monitors, accessories, and other studio devices.
  • Identify operational gaps and implement solutions to improve studio effectiveness and performance.
  • Support resolution of employee relations, human resources, inventory, supply chain, and facility maintenance issues.
  • Use meetings, reporting tools, and digital communication platforms to align teams and communicate priorities.
  • Maintain facility cleanliness, organization, upkeep, and functional efficiency of fitness equipment.
  • Coordinate maintenance requests, vendor relationships, and facility repairs to maintain a safe and operational studio.
  • Ensure compliance with company policies, safety standards, operational procedures, and applicable employment and workplace regulations.
  • Support new studio initiatives, process improvements, and company programs.
  • Represent the organization professionally and maintain confidentiality, appropriate professional boundaries, and a positive service attitude.
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