Studio Manager

Orangetheory•Austin, TX

2d•Onsite

About The Position

The Studio Manager leads all aspects of studio performance, including member acquisition and retention, sales execution, team development, and operational excellence. The role oversees day-to-day studio operations while driving revenue growth, profitability, and a consistent, high-quality member experience. The Studio Manager recruits, hires, onboards, coaches, and supervises studio team members, establishing performance expectations and monitoring business metrics to support sales goals, operational standards, and company initiatives. In partnership with the Head Coach, the manager aligns sales, operations, and fitness execution. The role uses business acumen, problem-solving, and data-driven decision-making to identify opportunities, improve performance, and support sustainable business results. The Studio Manager reports to the Regional Sales and Operations Manager and is accountable for overall studio success, team performance, and member satisfaction. The position directly supervises Sales Associates and is responsible for hiring, coaching, scheduling, performance management, and team development. It operates primarily in studio environments, with frequent movement throughout studio locations and regular interaction with team members and members in settings that may be loud or fast-paced. The role involves computer and phone work and use of standard office equipment. It is full-time, with regular business hours Monday through Friday and flexibility required for evenings, weekends, and extended hours as needed. During month-end closeout, the manager works either Saturday or Sunday on the last weekend of the month, as directed by the supervisor. Travel is not anticipated unless needed for training or other company needs.

Requirements

High school diploma or equivalent required.
At least 1 year of experience in retail, fitness, hospitality, or direct sales management, including prior single-unit management experience.
Demonstrated ability to lead teams, drive sales performance, manage operations, and deliver a strong member experience in a fast-paced environment.
Passion for health, fitness, and member engagement.
Effective leadership, coaching, and mentoring skills.
Strong people, relationship-building, cross-functional collaboration, and communication skills.
Excellent verbal, written, and presentation skills.
Ability to manage sensitive information confidentially and respond to sensitive inquiries or complaints with empathy and professionalism.
Ability to manage unexpected challenges calmly, work under pressure, and maintain a positive service attitude.
Strong problem-solving, critical-thinking, listening, and research skills; results-oriented and self-motivated.
Ability to work collaboratively in a multicultural environment and maintain professional boundaries.
Ability to demonstrate integrity, flexibility, sound judgment, efficiency, and emotional intelligence.
Ability to work evenings, weekends, and extended hours as needed; the last weekend of each month requires work on either Saturday or Sunday as directed.
Ability to occasionally lift up to 30 pounds and bend or stand as necessary; the role requires frequent walking and regular talking and hearing.

Nice To Haves

Bachelor’s degree in Business, Management, or a related field.
Experience in boutique fitness, a health club, a gym, or Orangetheory Fitness.

Responsibilities

Lead, coach, and develop studio team members to deliver brand standards across member experience, sales, operations, and overall studio performance.
Foster an inclusive, accountable culture that promotes teamwork, engagement, and continuous development.
Coach and hold Sales Associates accountable through regular feedback, performance conversations, and development planning.
Plan workforce needs, oversee scheduling, and ensure appropriate staffing and talent deployment.
Recruit, interview, hire, and onboard talent; build leadership bench strength through succession planning and internal talent development.
Support company training initiatives and partner with the Head Coach and Regional Sales and Operations Manager on plans to improve performance, operations, and business growth.
Promote communication and alignment between fitness and sales teams.
Oversee daily sales performance, operational execution, staffing utilization, and studio business needs.
Drive profitability through membership growth, class utilization and bookings, ancillary revenue, and disciplined expense and labor management.
Generate sales leads through outreach, grassroots marketing, referrals, partnerships, and other initiatives.
Monitor, analyze, and communicate key business metrics through accurate daily, weekly, and monthly reporting.
Lead the team in achieving sales goals through sales strategies, lead management, and local market initiatives.
Execute promotional campaigns, corporate initiatives, and community marketing efforts.
Identify business opportunities and implement plans to improve revenue, efficiency, retention, and overall performance.
Manage payroll, labor, controllable expenses, and financial performance in alignment with budgets and company expectations.
Champion a high-quality member experience and ensure exceptional customer service and brand standards.
Address and resolve member questions, concerns, and escalated issues promptly and professionally.
Conduct studio audits and observations covering operations, service, cleanliness, and member experience, providing real-time coaching and feedback.
Monitor member feedback, reviews, and satisfaction metrics, and implement corrective actions and improvements.
Maintain a welcoming, inclusive, community-focused studio environment and support member engagement, retention, and community-building initiatives.
Maintain studio presentation, merchandising, cleanliness, organization, and facility and fitness equipment standards.
Oversee inventory and tracking of equipment, supplies, shipments, janitorial materials, retail merchandise, heart rate monitors, accessories, and other studio devices.
Identify operational gaps and implement solutions to improve studio effectiveness and performance.
Support resolution of employee relations, human resources, inventory, supply chain, and facility maintenance issues.
Use meetings, reporting tools, and digital communication platforms to communicate priorities and maintain operational alignment.
Coordinate maintenance requests, vendor relationships, and facility repairs to maintain a safe, clean, functional studio.
Ensure compliance with company policies, safety standards, operational procedures, and applicable employment and workplace regulations.
Support new studio initiatives, process improvements, and company programs.
Maintain confidentiality and represent the organization professionally to a wide variety of audiences.