Student Marketeer - The University of Texas at Dallas

Red Bull•Richardson, TX

About The Position

As a Red Bull Student Marketeer, you are part of the brand and product ambassador program. Reporting to the local Field Marketing Specialist (FMS), you learn Red Bull’s target group and help drive brand image and product understanding on campus and in the region. You reach new consumers, engage university students, increase sales, and improve brand visibility through consumer interactions, product trials, and participation in Red Bull events. The role values flexibility and a creative, inclusive working atmosphere. You represent Red Bull’s brand personality and values, develop and execute an innovative campus plan, build relationships with students and local contacts, identify collegiate content creators, and promote product trial and awareness. You also support Red Bull events and activations, create authentic social media content, and encourage participation in the World of Red Bull. The role includes working with local sales account managers to improve product availability and visibility, developing distribution points, using Red Bull assets in sales accounts, and maintaining store standards. You share ideas and collaborate with the team, accurately plan and report activities using an online platform, and provide local insights and opportunities for business development. This is a permanent, part-time role requiring at least 15 hours per week, including some evenings and weekends. The hourly rate is $16.00, subject to change. The position is not benefits eligible.

Requirements

Must be at least 18 years of age.
Must have a valid U.S. driver’s license.
University or college enrollment is required.
Must be fluent in English.
Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Immersed in student life and knowledgeable about the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
Connected with a diverse range of influential groups and individuals on campus.
Affinity for project management, working behind the scenes, and winning sales.
A team player willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

Additional language skills.

Responsibilities

Represent Red Bull’s brand personality and company values in interactions with consumers and customers.
Build and execute a tailored, innovative campus plan that engages students and brings the brand to life.
Establish and maintain relationships with key individuals on and around campus.
Identify local collegiate content creators and collaborate with the Field Marketing Specialist to bring them into the World of Red Bull.
Promote product trial and awareness through sampling, answering consumer questions and concerns.
Work at Red Bull events, collegiate activations, and supported events to create an unforgettable brand experience.
Build awareness and encourage participation in collegiate events and activations.
Increase brand engagement on social media through authentic content.
Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
Collaborate with sales to open new distribution points on campus and beyond.
Use relevant Red Bull assets to keep the brand top of mind in sales accounts.
Ensure execution of defined store standards.
Deliver executional excellence and attention to detail.
Share ideas and collaborate with the team through face-to-face and online interactions.
Plan and report activities accurately and on time using the dedicated online platform.
Provide local insights, trends, and opportunities to contribute to business development.