Student Marketeer Team Lead - Anchorage, AK

Red Bull • Anchorage, AK

7d

About The Position

The Student Marketeer Team Lead (SMTL) supports the Field Marketing Specialist (FMS) in driving brand image and product trial in the market while also performing the Student Marketeer (SM) role. The position assists FMS and SM efforts, supports student marketeer tools, planning, and field and on-campus execution, and helps build campus brand awareness, increase sales, and drive product trial. It provides feedback on campus and in-market activities and supports recruitment, onboarding, training, and activations.

Requirements

• Must currently be assigned to the Student Marketeer – Generalist role.
• At least 6 months of experience as a Student Marketeer (formerly SMSU, Wing, or SBM).
• Proven ability to lead a project and motivate team members.
• Passion for the brand and demonstrated brand and product knowledge.
• Desire to coach fellow Student Marketeers.
• Able to work flexible part-time hours, including some nights and weekends.
• Currently enrolled in a university or college.
• May be required to lift and/or move items weighing 25 pounds or more, as needed.

Responsibilities

• Support the team in the field by demonstrating expert brand and product knowledge.
• Help the FMS motivate and inspire Student Marketeers in the field and office.
• Contribute to trial-driving initiatives intended to grow the user base on and around campus.
• Assist the FMS with activities aligned to regional and national priorities and strategy.
• Share ideas for bringing the World of Red Bull to life on campus.
• Support sampling and university planning, scheduling, and feedback.
• Occasionally participate in national marketing planning or brainstorming sessions.
• Demonstrate the 8-step sampling technique during Student Marketeer missions.
• Coach fellow Student Marketeers on shift to drive product trial and represent the brand on campus and in-market.
• Help ensure Campus Sales Audits are complete and up to date in RBU.
• Demonstrate Ace of Sales techniques, including the P.I.P.E. technique, during Student Marketeer missions.
• Reinforce FMS guidance and deadlines for the RBU portal and provide feedback to support aligned plans.
• Occasionally attend cross-functional or cell team meetings with the sales team.
• Manage Student Marketeer sampling and seeding inventory and ordering through the local process or FGT.
• Coordinate regular Mini fleet maintenance and fuel card management through Fleet Management.
• Support FMS scheduling or coordination related to warehouse management.
• Provide the FMS with monthly analysis of branded assets, including Mini Coopers, clothing, and backpacks.
• Share ideas with the FMS for monthly team meetings, development opportunities, and coaching needs.
• Support training for new Student Marketeers.
• Work with the FMS on a market-level recruitment plan focused on campuses.
• Conduct recruitment missions alongside fellow Student Marketeers.
• Support monthly training on execution standards, best-practice sharing, and competitive trend analysis on campus.

What This Job Offers

• Job Type: Part-time
• Career Level: Entry Level
• Education Level: No Education Listed