Student Engagement and Transfer Initiatives Program Manager - 531000

The University of Alabama•Tuscaloosa, AL

About The Position

The Student Engagement and Transfer Initiatives Program Manager advances campus engagement for new and continuing main-campus transfer students. The role directs transfer student engagement initiatives and serves as a point of contact for transfer students navigating their academic and social transitions and experiences at The University of Alabama. It works to address gaps in transfer student retention, persistence, and graduation, and develops and maintains programs, events, and resources focused on transfer student success. The Program Manager oversees the online presence of transfer student initiatives, including maintaining the Transfer Programs website and producing social media content aligned with office goals. The role also supports ongoing engagement initiatives for the Office of Student Academic Engagement & Advocacy. It coordinates data collection and assessment to understand the transfer student population and uses quantitative and qualitative findings to guide decisions, program development, and continuous improvement. The position builds campus partnerships, oversees communications and digital engagement, and advocates for transfer students’ academic, social, and involvement needs.

Requirements

Bachelor’s degree and four years of student retention or engagement experience, or a master’s degree and two years of student retention or engagement experience.
Excellent verbal and written communication skills.
Excellent social, digital, and interactive media content development skills.
Strong organizational and relationship-building skills.
Ability to work collaboratively and effectively with students, faculty, and staff.
Final candidates must successfully pass a pre-employment background investigation, including review of information obtained from social media and other internet sources.

Nice To Haves

Master’s degree in Higher Education or a related field.
Experience in communications, marketing, and/or coordinating programs for first-year students.

Responsibilities

Advance campus engagement for new and continuing main-campus transfer students.
Direct transfer student engagement initiatives and serve as a point of contact for transfer students during their academic and social transition and experiences at the university.
Work to address gaps in transfer student retention, persistence, and graduation.
Develop and maintain programmatic events and resources focused on transfer student success.
Maintain the Transfer Programs website and produce social media content aligned with office goals.
Support engagement initiatives for the Office of Student Academic Engagement & Advocacy.
Coordinate data collection and assessment efforts to understand the transfer student population.
Use quantitative and qualitative findings to inform decision-making, program development, and continuous improvement.
Build collaborative campus partnerships.
Oversee communication and digital engagement efforts.
Advocate for transfer students’ academic, social, and involvement needs.