Student Assistant - Social Media

Chapman University Careers•Irvine, CA

About The Position

Under the direction of the Social Media Content Manager, the Student Assistant – Social Media works closely with the Argyros College team to develop and execute social media content and marketing strategies that support the initiatives and priorities of the Dean of Argyros College of Business and Economics. The role promotes the college’s programs, events, students, faculty, and employer partnerships.

Requirements

Experience managing social media platforms.
Strong written and verbal communication skills.
Ability to plan content and meet deadlines.
Professionalism when communicating with university staff, faculty, and external partners.

Responsibilities

Manage and oversee Argyros College social media across Instagram, LinkedIn, Facebook, and Handshake.
Plan fresh weekly content, including Reels, graphics, carousels, collaborative posts, recurring series, and interviews.
Create analytical reports using Google Analytics and social media insights to evaluate website traffic and social media performance.
Create and maintain content calendars and shot lists using Google Sheets, Google Analytics, and Notion.
Develop and implement a semester-long marketing strategy for Argyros College’s social media presence.
Create graphics and promotional materials using Canva Pro.
Use Adobe Creative Cloud applications for graphic design and multimedia content creation.
Film and edit Reels, TikToks, and longer-form videos using CapCut Pro, Edits, and iMovie.
Capture high-quality photography using an iPhone, digital camera, or professional camera.
Communicate clearly and professionally with the Social Media Director, Argyros College staff and faculty, and external employers and partners.