Strategic Business Planning Manager

American Red Cross•Arlington, TX

About The Position

The Strategic Business Planning Manager plans and executes strategies to maximize blood drive programs, manage sponsor partnerships, and use market knowledge to achieve established collection goals. The role develops annual and long-term sponsor partnership and blood drive programs within an assigned geography, and supports, develops, and provides leadership guidance to volunteers. The position works with Blood Program Leaders and sponsors to attract, manage, and retain partnerships; provide operational support and communication; and build productive blood drive schedules. It also uses knowledge of local government, demographics, organizations, and competition to service sponsors and expand market penetration. The manager maintains accurate records and performance data, and evaluates whether organizational tools, technology, and strategies support effective customer service and operations.

Requirements

  • Bachelor's degree in marketing, sales, communications, or a related field.
  • At least 3 years of related experience, or an equivalent combination of education and related experience.
  • Knowledge of group dynamics, direct sales, customer maintenance techniques, and negotiation.
  • Good organizational skills and the ability to manage multiple priorities effectively.
  • Excellent oral and written communication skills, including training and presentation skills.
  • Ability to work on a team and with internal and external partners and internal unit management teams to resolve complex business problems.
  • Ability to analyze historical collection data, project collection trends, define goals, develop measurements, and achieve operational improvements in key performance metrics.
  • Ability to provide own transportation for business purposes.

Nice To Haves

  • Ability to effectively implement programs.

Responsibilities

  • Develop and implement annual and long-term sponsor partnership and blood drive programs in an assigned geography to achieve collection goals.
  • Identify and implement creative strategies to attract, sell, manage, and retain Blood Program Leader and sponsor partnerships, maximizing their value.
  • Provide organizational and operational support to sponsor contacts and maintain strong communication with assigned Blood Program Leaders and sponsors.
  • Support the annual blood drive calendar build by identifying and applying appropriate methods for productive scheduling of sponsor blood drives.
  • Stay informed about the assigned geography, including government, demographics, organizations, and competitive profile, and apply that knowledge to sponsor servicing and market penetration.
  • Maintain accurate system records and provide tracking and statistical data on sponsor group performance.
  • Ensure organizational tools, technology, and strategies are fit for purpose, and identify opportunities to improve customer service, efficiency, and productivity.
  • Provide support, development, and leadership guidance to volunteers.

Benefits

  • Medical, dental, and vision plans
  • Health Spending Accounts and Flexible Spending Accounts
  • Paid time off starting at 15 days per year, based on job type and tenure
  • 11 paid holidays, comprising six core holidays and five floating holidays
  • 401(k) with up to 6% match
  • Paid family leave
  • Employee assistance
  • Short- and long-term disability and insurance
  • Service awards and recognition
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