Strategic Account Executive

Hearst•Loudonville, NY

2d•$100,000 - $130,000•Hybrid

About The Position

The Times Union Media Group, and Hearst Newspapers, a Division of Hearst, is searching for a dynamic Strategic Account Executive to maximize digital and print sales revenue. You will sell strategic advertising solutions to current and new advertisers, helping their businesses grow by leveraging our media product suite, traffic, and digital data to reach their target audience. This position involves managing a full sales cycle: prospecting, leading presentations, creating proposals, closing business opportunities, and managing post-sales campaign results. Hearst Newspapers operates on a hybrid work week schedule.

Requirements

3+ years of business-to-business outside sales in advertising or media, with a proven success in new business acquisition and exceeding revenue goals.
Superior presentation, interpersonal, and communication skills.
Technically savvy with experience in Salesforce, Excel, and PowerPoint.
Goal-oriented, competitive, and forward-thinking with strong business and financial acumen.

Nice To Haves

BA/BS degree in Advertising, Marketing, or Communications a plus or equivalent experience.

Responsibilities

Own The Full Sales Cycle: Call on local medium to large sized businesses to show the value of our suite of digital media advertising products from social media, digital display, video, SEO/SEM as well as more traditional advertisements. You will have an assigned account list of existing and prospective accounts, but also are encouraged to network. You will own the full sales cycle, working with your clients on a year-round basis, upselling additional products with the support of your local account management team.
Product Expertise: Become an expert on our digital and print products/services. The first three weeks of hire, you will be provided with both global and local training to be fully educated before even going out on your own! You will also have full support throughout your career which includes continual learning and training to grow and achieve success as a Strategic Account Executive.
Execute sales tactics: Implementing marketing strategies, delivering effective sales presentations with passion to consistently earn, retain and increase revenue.
Advertising Solutions: Create engaging advertising solutions to solve clients’ business needs.
Client Solutions: Recommend new products and promotional opportunities to current clients and handle objections efficiently. Be a large part of the local business community and boost your clients’ businesses through multiple digital media channels.
Forecasting: Manage client pipeline and monthly revenue forecast in Salesforce.com.