Startups Demand Generation Manager, AMER

AlgomarketingNew Work, NY
Remote

About The Position

We are looking for a marketing contractor to support demand generation campaigns for startups and AI companies in the AMER region (US + CA). These are crucial audiences for the company’s long-term growth. The person in this role will have a chance to make a tangible impact in a dynamic, highly visible area of Stripe. We're looking for an experienced marketer who is nimble and can help accelerate our progress.

Requirements

  • 7+ years of professional experience
  • B2B marketing exposure
  • Proven track record of defining and executing programs with a wide range of cross-functional stakeholders that deliver against funnel metrics and KPI
  • Strong analytical skills with the ability to synthesize information and communicate it clearly
  • Self-managing and proactive: We need someone who is proactive instead of needing to be told what to do for every step in Stripe’s dynamic environment
  • Ability to deal with ambiguity: The ability to build, adapt, and maintain positive momentum is key for this role

Nice To Haves

  • Fluency with AI including leveraging native AI tooling and integrating LLM / agentic capabilities into everyday work
  • Experience with awareness driving tactics like engagement or branding goals
  • Paid/digital media exposure
  • Event marketing experience. Have experience working on events, not required that they have led an event before
  • Experience scaling programs with an eye toward repeatability and efficiency
  • Understanding of the startup and AI company ecosystem as well as payments, SaaS, and financial technology sectors

Responsibilities

  • Lead regional strategy for startups and AI companies marketing campaigns to drive demand for Stripe in AMER.
  • Represent plans to the broader business in collaboration with demand gen team members.
  • In collaboration with cross-functional partner teams, oversee execution of campaign tactics and messaging. Channels can include events, email, paid media, and SEO/AEO, among others.
  • Monitor pipeline results and compile campaign performance updates to be shared with stakeholders while driving continuous improvement through optimizations.
  • Partner closely with the sales/sales development team to monitor pipeline health and ensure a smooth handoff of marketing leads.
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