Staff, SMC Revenue Growth

Snap•Seattle, NY

5d•Hybrid

About The Position

Snap Inc. is seeking a Staff, Revenue Growth to join its global Small and Medium Customers (SMC) organization. This role will lead and launch high-growth initiatives to serve Snap’s global SMC audience and drive retentive revenue growth in priority business segments. The position will quarterback the SMC organization’s overall strategy across segments, own retentive revenue goals, and ensure SMC success by leveraging Snap to power advertisers’ business growth. The ideal candidate will have experience owning revenue targets and leading go-to-market initiatives, with a focus on driving product-led growth. They will possess a proven track record in problem-solving, scaling, and leading growth initiatives. This role will develop, deploy, and scale global growth initiatives that address the needs of SMCs in their segment, utilizing a test-and-iterate-and-scale framework. The role will establish and own strategic go-to-market roadmaps, with clear resourcing and support from cross-functional teams including Marketing, Operations, Product, Engineering, Advertiser Support, and Data Analytics.

Requirements

BS/BA degree or equivalent experience.
10+ years of experience in product, sales, consulting, strategy, services, data analytics, marketing, or growth.
Experience influencing product teams to build solutions for SMCs or other high-growth business segments.
Experience leading cross-functional teams to launch new products and go-to-market strategies in a KPI-driven environment.
Proven track record in problem-solving, analytical thinking, and driving data-driven, people-informed strategies.
Experience developing strategies and playbooks for launching new initiatives, particularly within SMC or other high-growth business segments.
Strong comfort with and passion for data-driven decision-making.
Proven track record of driving monetization/growth initiatives that are multi-geography and complex in nature.
Experience simplifying complexity and communicating effectively with business and technical executives, as well as external stakeholders.
Expertise in identifying and resolving difficult trade-offs, often spanning multiple quarters.
Experience or familiarity working within the media or digital advertising industry.
Ability to influence and drive change among partner teams and leadership to build new approaches and shift daily team behaviors.
Strong presentation skills and comfort communicating with senior leadership.
Proficient in building agentic workflows and comfortable using and learning AI tools, APIs, MCPs.

Responsibilities

Be the single-threaded accountable owner for retentive revenue growth across multiple SMC segments globally.
Build and own business growth strategies (via sales, product, AI) end to end, from ideation through goal attainment.
Develop business plans, customer and market insights, and analyze program effectiveness.
Plan, test, and scale Growth to grow adoption of business solutions across Snap’s platforms.
Own relationships, strategy, and roadmapping with relevant Product and Engineering teams to support SMC revenue and retention efforts.
Define and own segment-specific vision, solutions, and service levels required to drive desired outcomes for SMCs.
Establish performance measurement criteria and KPIs to track progress against goals.
Lead global, cross-functional teams including Sales, Marketing, Operations, Product, Engineering, Support, and Data Analytics.
Present results and recommendations based on product and market performance.
Drive communication and influence across a broad range of stakeholders, including executives.