Staff Product Marketing Manager - Growth

Fullscript • Toronto, ON

4d • Remote

About The Position

We’re looking for a Staff Product Marketing Manager (Growth) to drive adoption, conversion, and monetization across our core Supplements product experiences. This role sits at the intersection of product, data, and design — focused on optimizing the provider-to-patient-to-order journey. You’ll own key growth levers across the funnel, run experiments, and partner closely with cross-functional teams to ensure our product experiences drive meaningful usage and impact. If you’re excited about using data and experimentation to improve real-world outcomes in healthcare, this is a high-impact opportunity to do just that.

Requirements

• 5+ years of experience in product growth, growth marketing, or a related role in a product-led environment
• Proven track record of optimizing conversion funnels and driving measurable improvements in adoption and monetization
• Hands-on experience designing and running A/B tests and experimentation programs
• Strong analytical skills and experience working with data tools (e.g., SQL, Amplitude, Mixpanel, or similar)
• Experience partnering closely with Product, Design, and Data teams
• Ability to translate data into actionable insights and drive decision-making
• A test-and-learn mindset and comfort operating in fast-paced environments

Responsibilities

• Own adoption, conversion, and monetization across core Supplements product experiences
• Optimize the end-to-end funnel from provider → plan → patient → order
• Identify and execute on key growth levers including attach rate, bundling, average order value, and reorder behavior
• Design, run, and analyze experiments from hypothesis through implementation and iteration
• Build and maintain a growth and experimentation roadmap aligned with product and business priorities
• Partner with Product, Design, and Data to improve onboarding, activation flows, and in-product experiences
• Develop and execute lifecycle strategies to drive engagement and repeat usage
• Analyze funnel performance, cohort behavior, and experiment results to inform decisions
• Define and track key performance indicators including conversion rates, attach rate, and repeat purchase behavior
• Communicate insights and growth opportunities to cross-functional stakeholders and leadership

Benefits

• Flexible PTO
• Competitive pay
• RRSP/401k match
• Stock options
• Premium benefits package with customizable coverage and paramedical services
• Fullscript discounts
• Continuous learning opportunities
• Remote-first flexibility

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 251-500 employees