Staff Product Designer, Agentic CMS

Webflow

53d • $168,300 - $230,000 • Remote

About The Position

Webflow is hiring a Staff Product Designer to lead design across the Content and Localization teams on its Build pillar and help shape Source by Webflow, a platform where marketing teams and AI agents build and optimize digital experiences together. The role owns the Agentic CMS experience: a next-generation content layer for enterprise teams to manage content and deliver it across the sites, channels, and AI agents they use. The work spans the content lifecycle, including authoring, governance, localization, and publishing.

The designer will own the experience end-to-end, from discovery and UX strategy through prototyping, detailed execution, and shipped quality. They will define how enterprise marketing teams author, organize, govern, and publish content across multiple sites and channels, while ensuring the experience works as a coherent system. The role designs for both people and agents, with appropriate controls, transparency, and trust signals, and balances interconnected systems with simple, clear individual workflows.

The position partners upstream with product managers, engineers, and researchers to shape product direction, content models, API affordances, and product strategy. It also calls for high craft, effective use of AI to move faster without sacrificing quality, and the ability to present design work and tradeoffs to cross-functional partners and senior leaders. The role reports to the Senior Director of Product Design.

This is a remote-first, permanent, full-time, exempt position open in the United States and British Columbia and Ontario, Canada. Compensation varies by geographic zone and experience. U.S. base salary ranges are $191,700–$230,000 in Zone A, $180,000–$216,000 in Zone B, and $168,300–$202,000 in Zone C. The Canadian range for Ontario and British Columbia is CAD $209,000–$251,000. The role is also eligible for Webflow’s company-wide bonus program.

Requirements

• BA/BS degree or equivalent experience.
• At least 7 years of product design experience.
• A portfolio demonstrating recent, substantive work navigating ambiguous problems within complex products.
• Ability to make complex products or experiences feel clear and obvious to users.
• Experience designing for interconnected surfaces where decisions in one area affect others.
• Ability to engage meaningfully with engineers on API design, data modeling, and content architecture.
• Strong interaction and visual design craft.
• Fluency in AI-assisted workflows, including prototyping in code and using AI tools to explore and communicate ideas.

Nice To Haves

• Experience with content systems, multi-user workflows, and agentic experiences.
• Ability to hold a long-horizon systems problem while shipping focused, high-quality work in the near term.
• Precise communication and ability to influence product strategy and present tradeoffs to senior stakeholders.
• Willingness to test assumptions early and often.
• Curiosity, openness to growth, and proactive development and application of fluency in emerging technologies.

Responsibilities

• Own the Agentic CMS experience end-to-end, from discovery and UX strategy through prototyping, detailed execution, and ensuring shipped work is high quality.
• Define how enterprise marketing teams author, organize, govern, and publish content across multiple sites and channels.
• Design a coherent system spanning visual authoring, publishing workflows, and localization.
• Design experiences for both marketing teams operating at scale and AI agents querying and composing against structured content, with appropriate controls, transparency, and trust signals.
• Maintain a coherent experience model across interconnected CMS surfaces while making individual workflows simple and clear.
• Partner with product managers, engineers, and researchers to shape product direction, content models, API affordances, and product strategy.
• Use AI to move faster without sacrificing craft or quality.
• Present work to cross-functional partners and senior leaders, and articulate how the CMS connects to the broader Webflow platform.

Benefits

• Equity in the form of RSUs for every permanent employee.
• Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
• 12 weeks of paid parental leave for all parents and 6 or more additional weeks of paid leave for birthing parents.
• Inclusive care for family planning, menopause, and midlife transitions.
• Flexible vacation, paid holidays, and a sabbatical program.
• Access to mental health resources, therapy, and coaching.
• 401(k) with 100% employer match up to $6,000 per year in the U.S., and support for retirement savings globally.
• Monthly localized stipends for work and wellness expenses.
• Eligibility for the annual WIN bonus program for full-time, permanent, non-commission employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior