Sr. Store Design Manager - Global HOKA

Deckers Brands•Washington, NV

49d•$122,300 - $165,000•Remote

About The Position

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. The Role As the Sr. Store Design Manager – Global HOKA, you’ll be a hands-on design leader responsible for translating HOKA’s global retail concept strategy into distinctive, buildable store environments. You’ll own the day-to-day design execution of HOKA’s 365 retail fleet, from concept development through documentation, construction coordination, and store opening, guided by the design strategy, priorities, and standards set by Global Store Design leadership. You’ll partner closely with Real Estate, Retail Operations, Visual Merchandising, and Retail Brand Expression to ensure each store delivers a consistent, recognizable brand experience while responding to the format, market, and commercial requirements of its specific location. Success is measured by design quality, consistency, and execution speed across projects, and by the effectiveness of external design and construction partners managed by this role. We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together. Your Impact Lead creative development and execution of HOKA retail concepts across store formats, translating brand strategy and consumer insights into site-specific architectural environments and consumer journeys Manage retail projects end-to-end, ensuring design intent and consumer experience standards are maintained throughout each phase Create and present design narratives, sketches, plans, and renderings to build stakeholder alignment and confidence Execute and maintain the 365-store design toolkit, applying tiered solutions appropriate to format, volume, and investment level Translate field insights and pilot-project learnings into recommendations that inform and evolve global design standards Lead prototyping and refinement of fixtures, furniture, and display systems to meet functionality, durability, and design-quality requirements Partner with Real Estate, Retail Operations, Visual Merchandising, Retail Brand Expression, and regional teams on site evaluation, test fits, and design feasibility Direct and manage external architects, design agencies, consultants, and fabricators, setting clear briefs and monitoring budgets and timelines Review regional design adaptations and provide creative direction to ensure alignment with global standards, budgets, and timelines

Requirements

Bachelor's or Master's degree in Architecture, Interior Architecture, related field, or equivalent experience
7+ years of experience in Retail Design, ideally within a footwear, apparel, or performance lifestyle brand environment (8–10 years preferred)
Experience executing retail design projects across multiple store formats, including flagship, brand, and outlet locations
Experience managing new store openings, relocations, expansions, remodels, and special projects
Experience directing external architects, agencies, consultants, and fabricators to a defined creative and quality standard
Experience contributing to and applying global design standards within a broader brand strategy established by senior leadership
Strong design communication through renderings, sketches, and presentations
Solid architectural knowledge and hands-on execution experience
Strong fixture and materials design experience
Ability to translate established brand and concept direction into compelling, market-appropriate retail environments
Strong project management skills; able to manage multiple concurrent projects and deadlines
Strong cross-functional collaboration and stakeholder communication skills
Solution-oriented, resourceful problem-solver in fast-paced, deadline-driven environments

Responsibilities

Lead creative development and execution of HOKA retail concepts across store formats, translating brand strategy and consumer insights into site-specific architectural environments and consumer journeys
Manage retail projects end-to-end, ensuring design intent and consumer experience standards are maintained throughout each phase
Create and present design narratives, sketches, plans, and renderings to build stakeholder alignment and confidence
Execute and maintain the 365-store design toolkit, applying tiered solutions appropriate to format, volume, and investment level
Translate field insights and pilot-project learnings into recommendations that inform and evolve global design standards
Lead prototyping and refinement of fixtures, furniture, and display systems to meet functionality, durability, and design-quality requirements
Partner with Real Estate, Retail Operations, Visual Merchandising, Retail Brand Expression, and regional teams on site evaluation, test fits, and design feasibility
Direct and manage external architects, design agencies, consultants, and fabricators, setting clear briefs and monitoring budgets and timelines
Review regional design adaptations and provide creative direction to ensure alignment with global standards, budgets, and timelines