Sr. Product Marketing Manager, Ecommerce
About The Position
This role defines and executes product marketing strategies that support Mint Mobile’s ecommerce business goals. It owns on-site merchandising strategy across MintMobile.com, including promotional campaign planning, content hierarchy, and top-of-funnel landing page performance. The role partners closely with Marketing, Creative, Product, Analytics, and Ecommerce teams to translate campaigns and business priorities into clear, on-brand digital experiences. Success is measured by the effectiveness of on-site content, campaign execution, and merchandising strategies in driving customer engagement, conversion, and revenue growth.
Requirements
- Bachelor's degree plus 7 years of related work experience, or an advanced degree with 5 years of related experience.
- Degree or relevant field of study in Marketing, Business, Communications, Computer Science, or another relevant field.
- At least 7 years of experience delivering successful, holistic product marketing content and collateral tied to increased business revenue.
- Business acumen.
- Content strategy.
- Data analysis.
- Go-to-market strategies.
- Market research.
- Product management.
- Product positioning.
- Sales enablement.
- Stakeholder management.
- Strategic thinking.
- At least 18 years of age.
- Legally authorized to work in the United States.
Responsibilities
- Own on-site merchandising strategy and execution across MintMobile.com, ensuring product, offer, and campaign content is clear, compelling, and aligned with business priorities.
- Lead promotional campaign planning and execution across key ecommerce surfaces, including the homepage, deals page, and supporting campaign landing pages.
- Supervise top-of-funnel and content landing page strategy and performance, using customer insights and business data to improve engagement and conversion.
- Manage the promotional calendar and on-site content hierarchy, partnering cross-functionally to prioritize campaigns, offers, launches, and evergreen content.
- Partner with Marketing and Creative to define campaign requirements, messaging needs, and on-brand digital executions that support ecommerce goals.
- Develop reusable campaign frameworks and merchandising capabilities that improve speed to market, consistency, and scalability across ecommerce experiences.
- Perform other duties or projects as assigned by business management.
Benefits
- Competitive base salary and compensation package.
- Annual stock grant and employee stock purchase plan.
- 401(k) and access to free, year-round money coaches.
- Annual bonus or periodic sales incentive or bonus, depending on role and eligibility.
- Medical, dental, and vision insurance.
- Flexible spending account.
- Paid time off and up to 12 paid holidays.
- Paid parental and family leave.
- Family building benefits, back-up care, enhanced family support, and childcare subsidy.
- Tuition assistance and college coaching.
- Short- and long-term disability coverage.
- Voluntary AD&D, accident, life, disability, and long-term care coverage.
- Mobile service and home internet discounts for eligible employees.
- Pet insurance for eligible employees.
- Commuter and transit programs for eligible employees.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
