Sr. National Accounts Manager

Community Coffee

6d • Remote

About The Position

The Sr. National Account Manager plays a critical role in driving sales growth, profitability, and customer satisfaction across major retail and grocery accounts, with a strong emphasis on Kroger and other national accounts. This role is responsible for both shaping and executing sales strategies, developing omni-channel approaches, and building long-term partnerships with national retailers. By leveraging deep industry knowledge and account expertise, the National Retail Account Manager ensures successful product placement, promotional execution, and market expansion while aligning with the company’s long-term strategic objectives.

Requirements

• Bachelor’s degree in a related field required.
• 7+ years of successful CPG sales experience in the retail/grocery industry, or an equivalent combination of education and experience.
• Strong knowledge of retail systems
• Valid driver’s license required.
• Proven track record in advanced account management with demonstrated sales success.
• Internal Only: Experience with Community Coffee, even if unrelated, may fulfill this requirement at the discretion of the hiring manager with approval from Human Resources.

Nice To Haves

• Membership in a trade-related association preferred.

Responsibilities

• Owns full ownership of multi-year strategy and P&L influence, strategic customer relationships; accountable for long-term growth, strategy development, annual operating plan, promotions, and new product launches.
• Leads strategic and executive customer engagement; manages complex discussions and executive relationship expectations
• Leads customer-facing category narrative; partners with marketing/insights to shape retailer-specific strategy with advanced category leadership capabilities.
• Influences demand through JBP and promo strategy; anticipates risks; leads supply alignment discussions, and risk mitigation ownership.
• Build and maintain strong relationships with national retail and grocery customers by conducting account HQ sales calls and delivering formal presentations of pricing, products, and promotions.
• Develop and execute omni-channel sales strategies that meet or exceed sales targets, achieve KPIs, and resolve customer issues effectively.
• Coordinate and manage national retail account resets and new store setups, ensuring seamless execution and alignment with customer expectations.
• Participate in the Price Committee to shape competitive pricing and trade promotional programs that support strategic goals.
• Represent the company at trade shows and industry events to strengthen market presence and foster new business opportunities.
• Prepare periodic sales reports to monitor sales performance, trends, and potential areas for expansion.
• Partner with Marketing to design and execute market-wide and account-specific plans for promotions, new items, and limited-time offers.
• Support inventory planning, promotional program execution, pricing evaluations, and marketing audits.
• May be asked to perform additional duties as necessary

Benefits

• health, dental, vision, life insurance, 401(k), short- and long-term disability, paid time off and employee assistance program.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior