Sr. Mgr, Indirect Partner Channel

WOW! Internet, Cable & Phone•Nashua, NH

About The Position

The Opportunity We are seeking a results-driven Sr. Manager, Indirect Partner Channel to lead and optimize the performance of our indirect partner ecosystem. In this highly visible leadership role, you will own partner performance end-to-end, including vendor management, analytics, reporting, sales accountability, and channel optimization. Success in this role is defined by your ability to hold partners accountable to performance expectations, deliver measurable revenue outcomes, and provide transparent, data-driven insights that support business decision-making and optimize channel performance. This is an exciting opportunity for a strategic sales and partner leader who thrives in fast-paced environments, enjoys building high-performing partnerships, and has a passion for driving revenue growth through indirect sales channels.

Requirements

Bachelor’s degree in Business, Marketing, or a related field (MBA preferred)
8+ years of experience in: Indirect sales, Channel or partner management, Affiliate marketing, Business development
Proven track record of driving revenue through third-party partners while holding partners accountable to performance expectations
Experience leading teams and cross-functional initiatives
Telecom, broadband, or subscription-based industry experience preferred
Proven track record of successful professional sales experience
Deep understanding of indirect sales and partner channel models
Experience designing and launching partner incentive and compensation programs
Strong sales management capabilities
Strong analytical and negotiation skills
Ability to leverage performance data to improve partner outcomes and drive revenue growth
Exceptional organizational and time management skills
Ability to manage multiple priorities and meet strict deadlines in a fast-paced environment
Highly organized, flexible, detail-oriented, and able to multitask under pressure
Excellent written and verbal communication skills
Ability to confidently speak in public, influence stakeholders, and motivate others
Must maintain a valid driver’s license and driving record that meets company insurance standards

Nice To Haves

MBA preferred

Responsibilities

Owning relationships with: Affiliates, Indirect partners, Resellers, Marketplace vendors
Leading partner onboarding, including: Contracts, Compliance, Training, Enablement
Serving as the primary escalation point for partner performance and operational issues
Establishing and maintaining: Partner playbooks, Service Level Agreements (SLAs), Performance scorecards
Conducting regular business reviews to drive partner alignment, accountability, and growth
Setting and enforcing partner sales quotas and performance expectations
Holding partners accountable to: Sales performance, Quality standards, Conversion metrics, Customer experience KPIs
Identifying underperformance and executing optimization strategies or offboarding actions when necessary
Driving revenue growth through: Negotiation, Incentive programs, Program optimization
Overseeing commissions, spiffs, and payout accuracy in partnership with Finance and Sales Operations
Building and maintaining dashboards to track: Sales performance, Revenue, Quality, ROI
Delivering executive-ready reporting and actionable performance insights
Ensuring data integrity through reconciliation with internal systems
Analyzing: Funnel performance, Attribution, Customer outcomes
Owning channel forecasting and variance analysis
Partnering with internal teams to ensure compliance with: Messaging, Creative assets, Promotional offers
Collaborating with: Finance, Sales Operations, IT, Legal, Compliance to support partner enablement and operational effectiveness
Aligning with Customer Experience teams to resolve partner-driven issues
Providing market and partner insights to Product and Pricing teams to help inform strategy
Developing and executing the indirect channel roadmap and partner strategy
Evaluating and piloting: New partners, Platforms, Customer acquisition models
Defining and optimizing channel economics, including: CPA, Payout structures, ROI
Implementing quality assurance and fraud prevention processes
Lead and develop a high-performing, accountable partner team
Foster a results-driven and partner-focused culture
Represent the channel in executive forums and contribute to broader growth strategy discussions
Perform additional duties as assigned