Sr Marketing Manager

Hilltop HoldingsDallas, TX

About The Position

PrimeLending is looking to hire a Senior Marketing Manager. The Senior Marketing Manager leads the development and execution of strategic marketing campaigns that support Loan Officers, branches, recruiters, and internal departments. This role is responsible for developing the strategy for the organization’s marketing platform and ensuring it is effectively utilized in partnership with production teams to drive business growth, sales performance, and brand consistency. This position plays a key role in shaping the overall marketing strategy, managing high-impact campaigns, and leading in a fast-paced, market-driven environment. PrimeLending, a PlainsCapital Company®, is a people-first company on a mission to make the home loan process simple and stress-free. Since 1986, we’ve been working together as a team to support our customers, co-workers and communities and make a positive impact on all the lives of all we serve. Whether on the frontline working directly with customers in our branches or behind the scenes supporting our loan officers, our team members each play a vital role in delivering an outstanding customer experience.

Responsibilities

  • Leads the development and execution of strategic marketing campaigns that support Loan Officers, branches, recruiters, and internal departments.
  • Develops the strategy for the organization’s marketing platform and ensures it is effectively utilized in partnership with production teams to drive business growth, sales performance, and brand consistency.
  • Plays a key role in shaping the overall marketing strategy, managing high-impact campaigns, and leading in a fast-paced, market-driven environment.
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