Sr. Manager Marketing - Strategic Planning & Intelligence

Qualcomm • San Diego, CA

1d • $164,900 - $247,300 • Onsite

About The Position

The Senior Manager, Marketing – Strategic Planning & Integration translates marketing and business priorities into actionable strategies, recommendations, and execution frameworks that support informed decision-making and business outcomes. The role connects business priorities, competitive and market insights, and stakeholder input to identify opportunities, anticipate risks, and establish clear courses of action. The Senior Manager leads strategic planning across assigned business pillars and priority initiatives, develops recommendations and business cases for emerging opportunities, and helps provide marketing teams with the insights, frameworks, and direction needed to move from strategy to execution.

The broader Strategic Planning team operates across three primary areas: FY planning, marketing intelligence, and strategic focus areas requiring deeper assessment and recommendations. This is an office-based position located in San Diego, California, and is expected to comply with the company's onsite work policy. The position is U.S.-based and is not eligible for visa sponsorship.

Requirements

• Bachelor's degree and 4 or more years of Communications, Marketing, Public Relations, or related work experience; or an associate's degree or equivalent and 6 or more years of related work experience; or a high school diploma or equivalent and 8 or more years of related work experience.
• Completed advanced degrees in a relevant field may substitute for up to two years of work experience: a master's degree for one year and a doctorate for two years.
• Strong strategic and analytical capabilities, including the ability to connect disparate information and identify meaningful implications.
• Ability to operate effectively in ambiguous, rapidly changing environments and bring structure to emerging business challenges.
• Strong written, verbal, and executive communication skills.

Nice To Haves

• 7 or more years of experience in marketing, marketing communications, strategic planning, integrated marketing, business strategy, or a related discipline.
• Experience translating business priorities and complex inputs into actionable strategies, recommendations, and plans.
• Experience developing strategic recommendations and presenting them to senior stakeholders.
• Experience leading complex, cross-functional initiatives involving multiple stakeholders and competing priorities.
• Experience synthesizing market, competitive, business, and/or customer insights to inform strategy and decision-making.
• Experience developing or contributing to business cases, investment recommendations, or strategic opportunity assessments.
• Experience leading, managing, mentoring, or developing others.
• MBA, master's degree, or other advanced degree in Marketing, Business, Communications, Strategy, or a related field.
• Experience in semiconductor, technology, consumer electronics, telecommunications, or another complex global industry.
• Experience working across global, cross-functional organizations and influencing without direct authority.
• Familiarity with competitive intelligence, market intelligence, research, and analytics and their application to marketing strategy.
• Experience supporting annual or multi-year marketing planning, prioritization, and investment decisions.

Responsibilities

• Translate business and marketing priorities into actionable strategies, planning frameworks, and recommendations.
• Lead planning readiness across assigned marketing pillars and strategic initiatives.
• Connect strategic direction to execution by establishing clear objectives, strategies, dependencies, and recommended courses of action.
• Drive consistency across planning outputs, frameworks, and operating rhythms.
• Provide strategic guidance to strengthen integrated marketing planning and execution.
• Identify, frame, and assess emerging opportunities, business risks, and areas requiring deeper strategic attention.
• Develop structured, decision-ready recommendations for marketing and business leadership.
• Build business cases for priority opportunities requiring investment consideration.
• Synthesize business signals and stakeholder perspectives to clarify strategic choices, implications, and recommended actions.
• Translate market and competitive intelligence into actionable planning implications and recommendations.
• Connect competitive, market, organizational, and business signals to strategic priorities.
• Identify themes, trends, opportunities, and potential impacts that may influence marketing planning and decision-making.
• Partner with Marketing Intelligence, Research, and Analytics to turn insights into action.
• Partner with business units, marketing leaders, pillar teams, and cross-functional stakeholders to align on strategic priorities and planning requirements.
• Bring structure and clarity to complex or ambiguous business challenges.
• Develop concise, executive-ready recommendations that enable informed decisions and stakeholder alignment.
• Influence across teams and functions to move strategic priorities from discussion to action.
• Provide day-to-day leadership, coaching, and development for team members.
• Establish clear ownership, expectations, and development opportunities across assigned workstreams.
• Foster strategic thinking, planning discipline, collaboration, and accountability.
• Evolve team processes and capabilities to increase the impact and effectiveness of strategic planning.

Benefits

• Competitive annual discretionary bonus program, subject to eligibility.
• Opportunity for annual RSU grants, subject to eligibility.
• Competitive benefits package designed to support employees at work, at home, and at play.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior