Sr. Manager Business Development

High Liner Foods•Portsmouth, NH

1d•Remote

About The Position

Reporting to the Director, Sales West, the Sr. Manager, Business Development plays a key role in supporting sales growth through data-driven insights, strategic planning, and operational execution. This role proactively leads engagement with Sales to improve forecast accuracy, optimize trade investment, and deliver actionable financial analysis to support customer planning. The Sr. Manager collaborates closely with Sales, Finance, Revenue Growth Management, Sales Strategy & Planning and Supply Chain to help drive profitable growth and improve business performance across key accounts.

Requirements

5 years of experience in Business Development, Sales Operations, Trade Marketing, or Sales Finance, preferably in the CPG industry.
Bachelor’s degree in Business, Marketing, Finance, or a related field.
Highly analytical, demonstrated ability to analyze data, provide insights and develop reporting
Advanced Excel skills; experience with consumption data (IRI/Circana or Nielsen) and BI tools (Power BI) systems is an asset.
Strong communication skills, prior experience translating marketing and sales plans into tools that support the sales teams
Excellent organizational skills, is proactive with internal deadlines, can successfully manage multiple priorities and deadlines. Keeps the sales team accountable for individual deadlines
Collaborative and positive interpersonal skills, can successfully navigate problem-solving with internal partners, demonstrated experience in creating internal partnerships and influencing cross-functional teams
Passion for putting customers and consumers at the forefront of actions and strategies

Nice To Haves

Preferred candidates are located in Central or Western US.

Responsibilities

Lead Monthly / Quarterly reviews with sales to improve forecast accuracy and drive consensus by providing data-driven insights.
Monitor trends, promotions, and customer activity to adjust volume projections and highlight Risks or Opportunities to be included in monthly S&OP.
Develop and implement trade spending reconciliation process for the US Sales team working closely with finance and RGM team. Provide guidance to Manager of business development in this endeavor.
Track and reconcile trade budgets in coordination with Finance and Sales.
Assist in post-event evaluations and recommend adjustments to improve trade investment efficiency /effectiveness.
Develop and distribute regular performance reports and dashboards (e.g., volume, sales, margin, deductions).
Highlight key business drivers and partner with Sales to identify areas for growth, efficiency or effectiveness.
Assist with the creation of business cases and strategic presentations for customer growth opportunities and manage internal approval process.
Collaborate with National Account Managers and Sales leaders to support the development of customer strategies and joint business plans.
Contribute to identifying new opportunities through analysis of sales performance, market trends, and consumer insights.
Partner with internal teams (Finance, Sales, Sales Strategy & Planning and Revenue Growth Management) to ensure plans are executable and financially sound.
Act as a power user for planning tools and reporting systems; help improve workflows and data accuracy.