Sr. Director, Product - Growth & Monetization

Quizlet • San Franciso, CA

2d • Hybrid

About The Position

Quizlet’s Growth and Monetization team helps learners discover Quizlet, build lasting study habits, and find value in free and paid experiences. The team owns advertising, the free experience, internationalization, growth loops, subscriptions, and payments.

The Senior Director of Product, Growth and Monetization owns the vision, strategy, and business outcomes for growing Quizlet’s learner base and turning engagement into durable revenue. This leader shapes company-level product strategy and investment decisions across acquisition, engagement, advertising, subscriptions, and payments, balancing near-term revenue with long-term learner and business value. The role develops product managers and product leaders, shapes the organization, and partners with Engineering, Design, Data Science, Marketing, Finance, and Ads Revenue Operations.

The role sets a unified, multi-year portfolio strategy; guides the free learner experience, growth loops, and international expansion; improves advertising while protecting study quality and retention; leads the subscription lifecycle and premium value strategy; and oversees a specialized payments roadmap. The Senior Director establishes shared measures of durable growth, evaluates portfolio tradeoffs and cohort effects, builds organizational capabilities, and drives alignment and execution with senior leaders and cross-functional teams.

This is a hybrid position based in Quizlet’s San Francisco office. Employees are asked to work in the office at least two days per week, Wednesday and Thursday.

Requirements

• 10+ years of product management experience, including substantial experience leading teams and developing senior product managers or working in a scaled consumer business.
• A record of shaping company-level product strategy and delivering measurable growth and revenue outcomes across a portfolio.
• Ability to set direction, allocate resources, and make decisions with significant financial consequences.
• Deep experience in consumer subscriptions or freemium monetization, including pricing, packaging, conversion, and retention, plus meaningful experience in product-led growth or ad-supported experiences.
• Understanding of how subscription, freemium, product-led growth, and advertising business models affect one another.
• Strong judgment about learner engagement and growth quality, including evaluating cohorts, markets, and acquisition or engagement loops for lasting customer value and sustainable revenue.
• Technical and commercial fluency in payments sufficient to lead a specialist product manager, evaluate payment-funnel opportunities, and guide platform and partner decisions with Engineering and Finance.
• Excellent analytical and experimental judgment, including comfort with cohort analysis, lifetime value, funnel economics, and A/B testing, and the ability to identify misleading results caused by cannibalization, seasonality, or measurement gaps.
• Experience hiring and developing talent, designing team responsibilities, coaching autonomous leaders, and planning future management and capability needs.
• Ability to influence executives and cross-functional partners, resolve difficult priority conflicts, and communicate decisions clearly.
• Ability to take responsibility for outcomes across the full portfolio.

Nice To Haves

• Experience growing both advertising and subscription revenue within the same consumer product.
• Experience scaling products internationally, including localization, market-specific pricing, and local payment methods.
• Experience in education or another consumer business with strong seasonal patterns, or applying behavioral insights to improve activation and retention.

Responsibilities

• Set a unified growth and monetization strategy and define a multi-year vision and roadmap across the portfolio.
• Prioritize markets, audiences, and investments using cohort retention, lifetime value, and revenue economics, with accountability for company-level results.
• Lead the free experience, activation, engagement, and growth loops that retain and attract learners.
• Guide internationalization and market expansion based on learner needs and sustainable monetization potential.
• Partner with Ads Revenue Operations and Engineering to improve advertising revenue while balancing ad yield and ad load with study quality, performance, and learner retention.
• Guide the subscription lifecycle, including pricing, packaging, paywalls, trials, paid conversion, renewal, cancellation, and win-back experiences.
• Partner with core product teams on premium value and feature access to grow subscription revenue and paid retention.
• Lead a payments roadmap spanning checkout, payment methods, authorization, recurring billing, and failed-payment recovery.
• Guide decisions about payment orchestrators, gateways, token vaults, and partners to improve payment success and net revenue.
• Establish shared measures of durable growth alongside domain metrics for ads, subscriptions, and incremental revenue from payment improvements.
• Evaluate cannibalization and longer-term cohort effects, using guardrails for learner trust and engagement.
• Hire, coach, and develop product managers and product leads; clarify team ownership; and anticipate capability needs 12–18 months ahead.
• Set standards for strategic planning, experimentation, and performance, and build leadership depth and succession plans.
• Partner with senior leaders on resources and company priorities; coach teams to own roadmaps, use rigorous experiments, and distinguish incremental business impact from short-term metric gains.
• Influence executives and cross-functional partners, resolve priority conflicts, communicate decisions clearly, and take responsibility for outcomes across the full portfolio.

Benefits

• 20 vacation days, which the company expects employees to take.
• Competitive health, dental, and vision insurance, including 100% employee and 75% dependent PPO coverage, Dental, and VSP Choice.
• Employer-sponsored 401(k) plan with company match.
• Access to LinkedIn Learning and other professional growth resources.
• Paid Family Leave.
• FSA and HSA.
• Commuter benefits.
• Wellness benefits.
• 40 hours of annual paid time off for participation in volunteer programs of choice.
• Collaborate with a manager and team to create a healthy work-life balance.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed