Review, develop and implement marketing strategies designed to bring in desirable business and outcomes. Leverage existing relationships as well as develop new ones. Maintain vendor relations and negotiate when needed. Create and foster a high level of synergies with Sales and Marketing Partners. Monitor results and profitability, course correcting as appropriate. Understand all market analytics contributing not only to buyer behavior but also to potential candidate behavior. Recommend new strategies and ways to leverage existing channels to grow the business. Evaluate and report on the effectiveness of the retail marketing campaigns and strategies. Develop and manage the budget for designated areas of responsibility. Provide the leadership necessary to ensure the creation and execution of professional development programs designed to educate and grow a strong bench of retail marketing leaders. Create a positive work environment by maintaining the highest level of ethics and integrity consistent with corporate values. Maintain and develop corporate image and reputation; protect and develop the company’s brands via suitable PR activities and intellectual property management. Ability to travel within the region New Orleans, Panhandle, and St Petersburg.
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Job Type
Full-time
Career Level
Director