Sr. Digital Property Specialist

Early Warning®Chicago, IL
Hybrid

About The Position

The Digital Property Specialist owns the execution, quality, and performance of all digital properties. This role is responsible for publishing content, maintaining site integrity, and driving continuous optimization through SEO, analytics, and user experience improvements. The specialist is accountable for how well the digital experience performs.

Requirements

  • Bachelor’s degree in marketing, business, communications and/or previous relevant experience
  • Deep experience with managing content through content management systems
  • Typically a minimum of five or more years of related experience working with marketing teams on web marketing
  • Demonstrated understanding of digital/web marketing considerations such as campaign flows, campaign/web analytics, and SEO content
  • Proactive team member who easily collaborates with various teams
  • Understanding of basic content strategy to drive marketing goals (leads, conversions, etc.)
  • Ability to visually apply content to maximize user experience and customer path
  • Experience with digital assets videos, images, file types, page layouts, navigation and taxonomy structures
  • Familiarity with video hosting and Digital Asset Management tools (DAM)
  • Confident communicator
  • Eligibility to work in the United States, for any employer, at the date of hire.
  • This position is ineligible for employment Visa sponsorship.

Nice To Haves

  • Webflow, Drupal, Eloqua and/or Salesforce Experience
  • Cloud experience a plus
  • Basic understanding of Google Analytics
  • Experience with Google Tag Manager
  • Working knowledge of content impacts to SEO
  • Demonstrated focus on the user
  • HTML or CSS a plus
  • Agile/Scrum experience a plus

Responsibilities

  • Build, update, and publish content across all digital properties.
  • Ensure accuracy, consistency, and adherence to brand and UX standards.
  • Manage CMS platforms and ensure proper content structure.
  • Perform QA on all updates prior to release or publishing.
  • Monitor sites for issues, bugs, and inconsistencies.
  • Maintain overall site health, including links, performance, and usability.
  • Implement on-page SEO best practices (metadata, structure, content improvements).
  • Identify and execute opportunities to improve search visibility and traffic.
  • Optimize high-impact pages for engagement.
  • Monitor performance metrics across digital properties.
  • Identify trends, issues and opportunities for improvement.
  • Provide actionable insights to inform prioritization and optimizing efforts on all digital properties.
  • Proactively recommend enhancements to improve user experience and performance.
  • Partner with the Manager to bring optimization ideas into the backlog.
  • Ensure consistency and scalability across all properties.
  • Supports the company’s commitment to risk management and protecting the integrity and confidentiality of systems and data.

Benefits

  • Competitive medical (PPO/HDHP), dental, and vision plans
  • Company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses.
  • 401(k) Retirement Plan – Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility.
  • Flexible Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees
  • 11 paid company holidays
  • A paid volunteer day.
  • 12 weeks of Paid Parental Leave
  • Maven Family Planning – provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work.
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