Sr Data Analyst - Marketing Analytics

Target•Minneapolis, MN
•$88,000 - $158,000•Hybrid

About The Position

The Sr Data Analyst supports Target’s Marketing Analytics organization and Loyalty Analytics team, which partners with Loyalty, Marketing, Product, Finance, and Technology. The role measures performance, identifies growth opportunities, and helps shape strategies that strengthen guest engagement and drive profitable growth. The analyst serves as a trusted advisor and translates data into insights and strategic recommendations. The position emphasizes understanding business performance, explaining why it matters, and helping stakeholders determine what to do next. It also involves communicating insights through dashboards, visualizations, presentations, and storytelling sessions with leaders and other stakeholders.

Requirements

  • Four-year degree or equivalent experience.
  • At least 3 years as a Data Analyst with strong academic performance in a quantitative field, or strong equivalent experience, with demonstrated focus on storytelling, stakeholder communication, and business strategy.
  • Ability to distill complex data into clear, persuasive narratives.
  • Curiosity about guest behavior, business trends, and how data connects the two.
  • Experience with data visualization tools such as Tableau or Power BI to create dashboards and communicate insights visually.
  • Advanced SQL experience writing complex queries.
  • Intermediate proficiency with Python or R.

Responsibilities

  • Explore and interpret data to explain business performance, its implications, and potential next steps.
  • Conduct ad hoc and deep-dive analyses to identify opportunities, answer strategic questions, and support decision-making.
  • Partner with marketing and cross-functional teams to understand business needs and translate guest performance insights into data-driven strategies.
  • Develop intuitive, action-oriented dashboards and visualizations that highlight key takeaways.
  • Lead storytelling sessions and presentations with leaders and stakeholders, communicating insights clearly and effectively.
  • Build relationships across the business to stay informed about changing priorities and keep analytics relevant and impactful.

Benefits

  • Eligible team members and dependents may receive comprehensive health benefits and programs, which may include medical, vision, dental, and life insurance.
  • 401(k).
  • Employee discount.
  • Short-term disability.
  • Long-term disability.
  • Paid sick leave.
  • Paid national holidays.
  • Paid vacation.
  • Additional benefits spanning financial, education, and well-being programs.
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