Sr. Customer Manager - Canada

Freshpet Talent AcquisitionToronto, ON
Remote

About The Position

The Sr Customer Manager is a key member of the Freshpet Canada sales team, responsible for leading and executing strategic customer plans across major retailers including (but not limited to) LCL and Walmart. This role manages distributor relationships, drives sales growth, and ensures Freshpet’s brand objectives are achieved in the Canadian market. The ideal candidate works independently and proactively, leveraging deep CPG experience and a strong set of leadership, analytic and selling skills to deliver exceptional results and build lasting partnerships, both with customers and across the Freshpet team.

Requirements

  • Bachelor’s degree in Business Administration, or related field
  • 7+ years’ experience in CPG sales or account management, preferably with LCL and WM.
  • Strong analytical, negotiation, and presentation skills.

Nice To Haves

  • Experience in CPG category management or related analytic roles strongly preferred.
  • Experience working with cross-functional teams to develop and execute creative solutions to drive customer growth.
  • Bilingual (English & French) an asset.

Responsibilities

  • Accountable for achieving sales, distribution, velocity, and profitability targets through data-driven planning and execution.
  • Lead joint business planning and execution for LCL and Walmart and other key accounts.
  • Leverage all available data and insight sources (NIQ, Customer Data, Numerator, US learning) to understand the business and develop plans to unlock growth.
  • Develop and deliver sales presentations, negotiate agreements, and drive profitable growth.
  • Oversee distributor relationships, ensuring alignment with Freshpet’s goals and effective execution at retail.
  • Build strong partnerships with category managers and merchants, ensuring Freshpet’s objectives are met.
  • Lead digital shelf and e-commerce initiatives to drive omnichannel growth and maximize Freshpet’s visibility and performance
  • Work closely with marketing, supply chain, and finance to deliver seamless customer solutions.
  • Identify opportunities and resolve issues independently, demonstrating accountability and initiative.
  • Champion a customer-centric approach, ensuring customer needs are at the forefront of decision-making.
  • Foster collaboration and teamwork across internal and external partners.
  • Communicate clearly and effectively with stakeholders at all levels.
  • Demonstrate adaptability and resilience in a fast-paced, changing environment.
  • Actively seek feedback and pursue continuous improvement.
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