Sr. Content Producer - Adobe Experience Manager (AEM)

Choice Hotels International • Scottsdale, AZ

2d • Hybrid

About The Position

Choice Hotels is seeking a Senior Content Producer for its Content Production & Merchandising team. The team builds digital experiences for ChoiceHotels.com, the Choice Hotels mobile app, and other marketing channels. In this individual contributor role, you will author pages, placements, and other assets supporting marketing promotions and initiatives, as well as external partners. The position works with internal stakeholders and external partners to produce and publish digital content, maintain a strong user experience, and uphold Choice Hotels’ style and design standards. The role is based four days onsite in a hybrid arrangement at the North Scottsdale office and reports to the Manager of Content & Strategy.

Requirements

• Proficiency in authoring with Adobe Experience Manager (AEM).
• At least 3 years of experience in content authoring with AEM.
• Demonstrated understanding of web content management systems, HTML, CSS, graphic design, and Photoshop editing.
• Familiarity with web accessibility standards (ADA) and responsive design principles.
• Proficiency in Microsoft Office, including Word, Excel, and PowerPoint.
• Strong analytical, interpersonal, verbal communication, written communication, and troubleshooting skills.
• Ability to work effectively both independently and collaboratively in a team environment.
• Ability to prioritize and manage multiple tasks, meet deadlines, and maintain service levels.
• Ability to respond effectively to stakeholders and communicate with them.
• Editorial mindset and attention to detail.
• Bachelor's degree in a related field or equivalent experience is preferred.

Nice To Haves

• Experience in a lead content role.
• Knowledge of SEO best practices.

Responsibilities

• Use AEM and assorted authoring and design tools to execute and publish content requests for the Choice Hotels website, mobile app, and other digital channels.
• Consult with stakeholders, including marketing and international content teams, to ensure a superior user experience, follow best practices, and uphold the Choice Hotels style guide.
• Implement search engine optimization, site analytics tracking, and mobile-optimized layouts.
• Troubleshoot content display issues and escalate issues that cannot be resolved.
• Evolve authoring best practices by identifying new merchandising approaches, components, and component functionality.
• Collaborate with the site analytics team to ideate, author, and implement A/B tests through Adobe Target, drawing conclusions about user behavior to shape merchandising approaches and subsequent tests.
• Identify industry trends and best practices in content marketing and communicate them to the larger team to support consistent authoring across channels.
• Review authoring creative assets for compliance with design standards, style guide principles, and general best practices.

Benefits

• Medical, dental, and vision coverage.
• Paid leave and time off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance.
• Financial benefits for retirement and health savings.
• Employee recognition programs.
• Discounts at Choice hotels worldwide.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior