Sr Consumer Communications Manager

LinkedIn•San Francisco, CA

2d•$126,000 - $198,000•Hybrid

About The Position

LinkedIn is seeking a creative, culturally plugged-in communications professional for its Consumer Communications team to help shape how LinkedIn reaches new audiences. The role leads always-on consumer storytelling and partnerships work across the U.S., identifying cultural moments where LinkedIn can contribute a relevant point of view and building relationships with talent, media, and emerging platforms. The position combines storytelling, relationship building, and execution, and works across teams including marketing, social, editorial, and product. The role is hybrid and based in San Francisco, Mountain View, Sunnyvale, or New York. Work is performed both from home and from a LinkedIn office on select days, as determined by business needs. Travel may be required as needed.

Requirements

At least 7 years of experience in Communications, Marketing, Journalism, or a related area, plus at least 2 years of experience in External Communications; alternatively, a bachelor's degree in Business, Communications, Marketing, Journalism, or a related field, at least 4 years of relevant experience, and at least 2 years of External Communications experience.
Strong writing, editorial, verbal, and written communication skills.
Ability to make quick decisions, navigate ambiguity, and drive alignment across stakeholders.
Ability to work in a fast-paced, deadline-oriented environment and manage multiple projects simultaneously.
Strong research and analytical skills, including the ability to translate insights into clear recommendations.
Strong project management and organizational skills, with excellent attention to detail.
High degree of integrity, maturity, and good judgment.
Ability to collaborate effectively across teams and with external partners.
Willingness to travel as needed.
Proficiency in Microsoft Office, Google Workspace, and social media analytics tools.

Nice To Haves

Experience developing and executing consumer communications strategies, programs, and partnerships.
Excellent media relations skills and strong relationships across consumer, business, lifestyle, and emerging media, with the ability to build new ones.
Strong instinct and passion for culture and news, including identifying timely moments and turning them into relevant consumer storytelling opportunities.
Demonstrated fluency with AI tools and curiosity about how AI is changing work.

Responsibilities

Lead always-on consumer storytelling by identifying cultural conversations, breaking news, and emerging trends where LinkedIn can contribute a relevant point of view, and turn those moments into earned media.
Drive U.S. partnerships across talent, media, and emerging platforms to bring LinkedIn into new conversations and reach new audiences.
Manage LinkedIn’s Career Expert program and work with senior spokespeople to develop timely, culturally relevant media opportunities around work and career conversations.
Build and deepen relationships with consumer and culture media, including reporters, producers, creators, talent, and emerging voices.
Oversee partnerships, creator activations, events, and experiences beyond traditional press, tied to LinkedIn campaigns and business priorities.
Manage external agency partners by developing briefs, encouraging creative ideas, and driving work from concept through execution.
Measure results and apply learnings to continually evolve consumer storytelling and partnerships.