Sr Business Partner, Experiential Producer

Target•Minneapolis, MN

10d•$73,000 - $132,000•Hybrid

About The Position

We’re looking for a strategic, creative, and culture-savvy Experiential Marketing Producer to join our Minneapolis-based team, with a focus on brand, sports and community campaigns. In this role, you’ll support the planning and execution of high‑impact programs that bring the Target brand to life in unforgettable ways—whether that’s producing events around major sports moments, supporting community‑driven initiatives, or executing brand activations tied to cultural and local relevance. You’ll partner closely with Experiential Marketing Leads and collaborate with cross‑functional teams across Brand & Category Marketing, Sports Marketing, Community Impact, Creative, PR, Talent & Influencer Partnerships, Media Strategy, and Social Media to ensure experiences are executed seamlessly and on brand. You’ll work with top-tier agencies and creatives to push boundaries and produce meaningful activations that drive engagement and brand love—both IRL and online. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

Requirements

Bachelor's degree or equivalent experience
4+ years of relevant experience in marketing, with a focus in Experiential and deep understanding of sports, community and culture
Strong cross-functional collaborator with solid communication and presentation skills
Proven ability to execute brand moments that scale across PR, social, and digital
Insatiably curious and culturally attuned and tapped into trends, influencers, and the creative scene
Thrives in fast-paced, dynamic environments and can pivot quickly when needed
Solution-oriented, resourceful, and detail-obsessed
Willing and able to travel and work flexible hours as needed to support activations

Responsibilities

Support the execution of experiential programs tied to brand, sports, and community initiatives, from early planning through on‑site delivery
Partner with Experiential Marketing Leads to bring approved concepts to life, ensuring brand standards and community values are reflected throughout execution
Coordinate logistics across timelines, vendors, agencies, venues, and internal stakeholders to ensure smooth, well‑run events and ensure experiences are consistent, inclusive, and guest‑centric
Manage day‑to‑day production details, including schedules, run‑of‑show documents, site needs, and on‑site support
Assist with budget tracking, vendor coordination, contracts, and invoice processing
Help track success metrics and key learnings to inform future planning
Represent Target professionally at brand, sports, and community events as part of the Talent x Experiential Team