Sr. Brand Manager (Summer's Eve)

Prestige BrandsTarrytown, NY
$160,000 - $185,000Hybrid

About The Position

This position is responsible for leading and managing one or more of our consumer brands within the Women’s Health Portfolio as a leader within the marketing team. The individual must be able to work in a fast paced, entrepreneurial environment with an emphasis on collective, collaborative teamwork. We are seeking a modern marketer who is grounded in both a general management skill set and a digital first mindset.

Requirements

  • Bachelor's degree or MBA in Marketing, or equivalent work experience.
  • Minimum of 8 years of related work experience in brand marketing (Agency experience is not applicable).
  • Demonstrated leadership and team skills; ability to deliver strong business results by working collaboratively with internal and external resources.
  • Strategic thinking skills; ability to deliver against long-term brand goals and prioritize marketing initiatives.
  • Analytical and problem-solving skills; ability to convert analysis into insights, strategies, and actionable plans.
  • Strong communication and influence skills; clear, concise, and persuasive style.
  • Results (Data) orientation; focuses on achieving results the right way.
  • Comfortable with a hands-on environment; ability to make decisions with limited information and resources.
  • Self-reliant, proactive, and has a pioneering spirit; takes initiative and follows through on commitments.
  • High proficiency in computer skills, including Microsoft Office.
  • Ability to read, analyze, and interpret business periodicals, professional journals, technical procedures, or governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
  • Ability to apply concepts of basic algebra and geometry.
  • Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form.
  • Ability to deal with problems involving several concrete variables in standardized situations.

Nice To Haves

  • Recent CPG Experience, Homecare, Food & Beverage.
  • Open to DTC CPG Experience.

Responsibilities

  • Develop and manage brand plans and P&L to achieve company targets, including advertising, programs/promotions, and research. Collaborate with agencies/vendors and internal resources to drive market results.
  • Manage day-to-day logistics of brand programs, including timeline management, budget, and program analysis. Plan and execute digitally focused marketing campaigns (Paid Social, SEM, SEO, Influencer, Organic Social, Content Creation).
  • Provide consumption-based data analysis for the brand, offering actionable insights to understand market trends and dynamics. Identify opportunities in markets with unmet needs.
  • Lead and coach 1-2 direct reports.
  • Collaborate with sales teams, providing brand acumen in brick and mortar and e-commerce (specifically Walmart.com). Create best-in-class materials for retailer presentations, working closely with Category Management.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
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