Sr. Associate, Digital Shelf

Harry's•New York, NY
•$95,000 - $110,000•Hybrid

About The Position

Mammoth Brands is seeking a digital shelf professional to manage creative assets for Harry’s, Lume, and Flamingo on Walmart.com and other retail marketplaces. The role focuses on building and optimizing product listings, A+ / Rich Media, brand storefronts, and advertising materials to strengthen brand positioning and drive sales. The position combines creative judgment with performance analysis, using testable hypotheses and data to guide improvements. It also involves Walmart listing setup, SEO and AEO optimization, troubleshooting marketplace issues, and applying successful creative learnings to retailers such as Target, Ulta, and Kroger. The role works closely with brand, retail, advertising, creative, production, and analytics partners in a fast-paced environment supporting three brands. Harry’s follows an in-office working model on Tuesday, Wednesday, and Thursday at its SoHo office. Mammoth Brands describes its culture as entrepreneurial, collaborative, supportive, and inclusive, and encourages employees to experiment with AI in their day-to-day work.

Requirements

  • Educational or professional experience in graphic design, marketing, advertising, or a related field.
  • Approximately 2–3 years of e-commerce or digital shelf experience, including meaningful creative experience within the Walmart ecosystem.
  • Demonstrated expertise managing and optimizing Walmart creative assets, with deep understanding of item setup, categorization, browse nodes, marketplace-specific creative requirements, image specifications, storefront standards, and Terms of Service.
  • A data-driven approach that connects creative decisions to commercial outcomes and supports testable hypotheses; willingness to partner with an analyst to measure results.
  • Experience troubleshooting Walmart back-end issues when updating creative assets, such as A+ / Rich Media and storefronts.
  • Strong organization, communication, and collaboration skills, with the ability to work across departments in a fast-paced environment supporting three brands.
  • Ability to work autonomously, manage well-scoped work end to end with minimal guidance, and deliver on time and in full.
  • Proficiency with Adobe Creative Suite or Figma.

Nice To Haves

  • Content syndication platform experience, such as Salsify or Syndigo.
  • Experience with SEO/AEO, Walmart Connect, or other retail marketplaces.

Responsibilities

  • Collaborate with Brand Creative and the Amazon digital shelf team to develop and execute creative strategy for Harry’s, Lume, and Flamingo on Walmart.com and other retailers.
  • Partner with production teams, copywriters, and launch coordinators on Walmart art direction and new product launches.
  • Lead the creation, editing, and optimization of Walmart and retailer-specific creative assets across listings, A+ / Rich Media, storefronts, and advertising materials.
  • Optimize main images to improve click-through rate and A+ / Rich Media to improve conversion rate.
  • Develop hypotheses for creative updates, work with an analyst to track impact, and explain how creative changes support commercial strategy and brand goals.
  • Collaborate with brand, retail, advertising, creative, and analytics partners to ensure cohesive brand representation; work with the manager to scope and prioritize work and clarify ownership.
  • Adapt winning assets and learnings for marketplaces such as Target, Ulta, and Kroger, following each marketplace’s creative requirements and building reusable templates.
  • Monitor Walmart best practices and platform updates and anticipate issues that could affect launches or advertising performance.
  • Build and upload Walmart listings from a creative perspective, partnering with retail leads on item setup and optimizing listings for Walmart requirements, SEO, and AEO.
  • Use knowledge of Walmart’s back end, categorization, and browse nodes to set up items for performance.
  • Troubleshoot Walmart back-end issues that block creative updates, including publishing errors, content rejections, and miscategorized items, and drive them to resolution.
  • Monitor listing health and creative performance data, including content quality, CTR, CVR, and search visibility, and recommend business-focused priorities.
  • Ensure compliance with Walmart image specifications, storefront requirements, and Terms of Service.

Benefits

  • Medical, dental, and vision coverage.
  • 401(k) match.
  • Equity in Mammoth Brands.
  • Flexible time off and working hours.
  • Learning and development stipend.
  • Sabbatical leave after 5, 10, and 15 years of service.
  • Fully paid parental leave: 20 weeks for parents who give birth and 16 weeks for all other paths to parenthood.
  • In-person and virtual events, including happy hours, team-building events, and rooftop parties.
  • Free products from the company’s family of brands.
  • In-office amenities including snacks, coffee, drinks, Wednesday bagels, and Thursday lunch.
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