Sr. Account Based Marketing Manager
About The Position
KMS is seeking a results-driven Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for strategic customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives. The Sr. Account-Based Marketing Manager will own the end-to-end execution of territory ABM programs, working backwards from customer needs to create data-driven, multi-channel campaigns that accelerate pipeline and revenue growth for strategic accounts. This role requires strong project management skills, analytical capabilities, and the ability to influence cross-functional stakeholders.
Requirements
- 7+ years of professional, non-internship marketing experience
- Experience with Excel or Google Sheets (data manipulation, charts, and pivot tables)
- Experience building, executing, and scaling cross-functional marketing programs
- Experience in a business-to-business (B2B) environment, high-tech products/services
- Experience working with marketing tools including CRM, and marketing automation platforms
Responsibilities
- Design and execute account-specific ABM campaigns (1:1) that drive measurable business impact
- Build and maintain strong relationships with sales teams to understand account priorities and translate them into effective marketing programs
- Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization
- Create and implement multi-channel programs (events, digital, direct) that deliver personalized customer experiences
- Partner with Growth marketing teams to ensure ABM programs complement broader field marketing efforts
- Drive operational excellence through standardized processes, documentation, and best practices
- Track and report on program performance, using data to optimize and scale successful approaches
- Manage program budgets effectively, demonstrating frugality while maximizing impact
Benefits
- 100% company-paid Medical, Dental & Vision insurance
- 401(k) with generous company match
- Pre-tax FSA options
- Employer Paid Short Term Disability, Long Term Disability, and Basic Life Insurance
- Self-managed Unlimited PTO + Paid Parental Leave
- Remote/hybrid flexibility
- Opportunities for career growth, mentorship, and leadership
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
