Specification Director- West Region

Acoufelt

11d

About The Position

As Regional Specification Director, you will lead, coach, and develop a team of Regional Specification Managers, building a high-performing regional team that drives specification growth, expands pipeline opportunities, and strengthens Acoufelt’s influence within the architecture and design (A&D) community. You will own regional performance, ensuring your team is building meaningful relationships, generating new opportunities, and positioning Acoufelt solutions early in the design process. This is a player-coach role, requiring a balance of strategic leadership and hands-on involvement in key accounts and opportunities. While not directly responsible for closing deals, you are accountable for team performance, pipeline health, specification growth, and regional revenue contribution. You will partner closely with Inside Sales, Special Projects, and leadership to ensure alignment and execution across the business.

Requirements

7+ years of experience in architectural product sales, specification sales, or A&D-focused business development
2+ years of leadership experience managing, coaching, or mentoring sales teams
Proven ability to drive pipeline growth, team performance, and revenue outcomes
Strong understanding of the A&D community and specification-driven sales processes
Demonstrated ability to coach and develop high-performing teams
Experience influencing specification decisions within complex project cycles
Strong communication and leadership skills, with the ability to influence and drive accountability
Proficiency in CRM systems and pipeline management best practices
Strategic thinker with a hands-on, execution-focused mindset
Highly organized, self-motivated, and able to manage multiple priorities across a region

Nice To Haves

Established relationships within the A&D community are preferred, or the demonstrated ability to quickly build credibility and develop strategic relationships within this space
Established relationships within the A&D community preferred

Responsibilities

Lead, coach, and develop a team of Regional Specification Managers to drive consistent performance and growth across the region
Act as a player-coach, providing hands-on support in key accounts, strategic opportunities, and client engagement
Establish clear expectations for pipeline generation, early-stage engagement, and specification activity, holding the team accountable to defined KPIs
Drive new opportunity creation through proactive outreach, relationship building, and early project involvement within the A&D community
Conduct regular pipeline reviews to ensure accuracy, engagement, and forward momentum within CRM
Provide hands-on coaching across account strategy, opportunity development, and product positioning
Build and maintain relationships with key A&D firms and influencers across the region
Partner closely with Inside Sales and Special Projects to ensure strong collaboration and seamless opportunity progression
Identify gaps in market coverage and execute strategies to expand reach and increase brand presence
Ensure consistent CRM discipline, maintaining high standards for data integrity and reporting accuracy
Monitor regional performance and provide regular updates to leadership on pipeline, activity, and key initiatives
Recruit, onboard, and develop talent to support regional growth and long-term success
Partner cross-functionally and provide market insights to inform marketing, product, and go-to-market strategy