Specialist II, Regional Retail Marketing Integration, Jordan NA

Nike•Beaverton, OR

About The Position

This role strengthens how Jordan shows up in secondary markets across North America. Partnering closely with the Jordan Integrated Retail Marketing leader, this role helps shape regional perspective, driving brand impact against the rhythm of sport and ensuring local market insights inform geo direction and decision-making. The Specialist II, Regional Retail Marketing Integrator will operate as a trusted brand thought partner and strategic extension of the Jordan leader, supporting the sharing of plans through clear cross-functional communication by framing regional narratives, updates, and points of view for leadership and cross-functional audiences. This role enables the Jordan Leader to operate at altitude while staying closely connected to what’s happening across markets and works across the IRM team (Retail Brand & Account Marketing) to streamline communication, requests, and orchestration. The role also supports the Jordan Ops Lead in the orchestration of secondary markets, ensuring the Expert roles and city pods are appropriately briefed into geo brands plans and key seasonal and seasonless moments. It involves aggregating rhythm of sport calendars across secondary cities to create a clear view of priorities, focus areas, and momentum, and driving integration of secondary city plans back into the geo matrix. Additionally, it surfaces cross-city patterns, opportunities, and gaps that inform strategy and leadership decisions, and delivers sport and community led insights from secondary cities back into geo teams, including marketing, sales, merch, etc.

Requirements

Bachelors degree in related field, or equivalent combination of education, training and experience
3+ years of experience in Marketing, Brand, City, or Marketplace-facing roles
Strong brand experience and a deep appreciation for sport, culture, and how Nike shows up locally
Making brand strategies real in service of consumer energy
Strong ability to organize complexity and shape leadership perspective
Clear, confident communication and framing skills

Responsibilities

Operate as a trusted brand thought partner and strategic extension of the Jordan leader
Partner with the Jordan leader to shape and maintain a clear pulse on the rhythm of sport in secondary cities, grounded in culture, sport, community, and consumer behavior
Support sharing plans through clear cross functional communication by framing regional narratives, updates, and points of view for leadership and cross-functional audiences
Enable the Jordan Leader to operate at altitude while staying closely connected to what’s happening across markets
Work across the IRM team (Retail Brand & Account Marketing) to streamline communication, requests, and orchestration
Support the Jordan Ops Lead in the orchestration of secondary markets, ensuring the Expert roles and city pods are appropriately briefed into geo brands plans and key seasonal and seasonless moments
Aggregate rhythm of sport calendars across secondary cities to create a clear view of priorities, focus areas, and momentum
Drive integration of secondary city plans back into the geo matrix - including Sports Marketing, Account Marketing, Retail Marketing, Brand, Creative, Digital and Media teams (ex, aggregation, creation and submission of athlete request briefs to Sports Marketing)
Surface cross-city patterns, opportunities, and gaps that inform strategy and leadership decisions
Deliver sport and community led insights from secondary cities back into geo teams, including marketing, sales, merch, etc.