Specialist II, Energy Brand Marketing, LA

Nike•Los Angeles, CA

6d•Onsite

About The Position

Nike Energy Marketing drives connections with those that are culturally impacting today’s most discerning youth communities and puts forward new ideas to explore the intersections of sports and culture (fashion, streetwear, art, design). As part of the Los Angeles Energy team, you will work cross-functionally with the North America Brand, Global Brand, and NY City Energy marketing teams. You will also work with key LA enterprise teams including Marketplace, Digital and Communications. We are looking for an experienced and talented brand marketeer with a passion for and connection to Los Angeles youth. They are brand guardians who are curious, opportunists, communicators, explorers, futurists and strategic connectors. They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture.

Requirements

5-8 years of experience in brand and/or brand functional management, with a strong focus on cultural marketing and collaborations.
Expert knowledge in LA subcultures & communities within Art, Design, Fashion, Streetwear and Hospitality.
Ability to effortlessly navigate within these spaces, or have the desire and potential to do so
Excellent communication, presentation and project management skills with wide range of stakeholders, brand and business
Excellent interpersonal skills, and the ability to navigate difficult conversations with both internal and external partners
Strong industry expertise on competitive brands/products and current retail landscape in the cultural collaboration space
Highly collaborative with a desire and willingness to work in an agile environment
Passion for Sport and the role it can play in the world

Responsibilities

Assist in creating integrated marketing concepts from planning to execution aimed at pushing the intersections of sports and culture through creativity
Drive integration with our LA Sport Offense including Basketball, Running, Soccer, Training, and Sportswear
Lead product sourcing and allocations across internal and external partners
Support LA Brand Marketing cross-functional offense with partners across Nike Store Marketing, Partner Retail Marketing, Brand Communications, Brand Creative, and Marketplace to drive integrated plans
Brief and manage external agencies
Identify, gather and formulate insights about forward-thinking consumers to enable us to better serve creative youth on the ground in the city, and provide feedback to North America & Global Energy teams to inform long-term concepts