Solution Engineer - Marketing Cloud

Salesforce • Montreal, QC

2d

About The Position

The Marketing Cloud Solution Engineering team (aka "Sales Engineering") is an innovative group of professionals at the heart of the Marketing Cloud’s industry leading solutions. This talented team helps Salesforce customers and prospects develop and implement strategies to take their digital marketing efforts to an entirely new level. Through collaboration with the customer, the Marketing Cloud Products team, Professional Services and the Solutions Engineers develop unique solutions that help our customers connect with their customers in new ways. The SE world is a dynamic, ever changing environment where expertise in design, business consulting and technology is leveraged every day to drive innovation. The Solution Engineering team sits at the intersection of Sales, Marketing, Professional Services and Product. This unique perspective creates an opportunity for the SE to interact with the entire customer lifecycle. If you enjoy a fast-paced environment full of interesting challenges and opportunities to create compelling Solutions in the field of digital marketing then the Marketing Cloud SE team is the group for you.

Your Impact: A Solution Engineer at Salesforce Marketing Cloud plays a pivotal role in aligning innovative digital marketing strategies to technology solutions within key strategic accounts. This role focuses on partnering with clients and collaborating with internal team members and C-level client contacts to drive consensus on multi-product technology solutions across the various Salesforce product lines. Solutions Engineers work on a wide array of assignments including business development, operations and IT strategies, as well as executive level product demonstrations. This person must assume the role of trusted advisor for driving innovative solutions forward while also improving business performance. The Solutions Engineer focuses primarily in these three areas:

Business Problem Solving: Take ambiguous and complex business problems and using research and business assessment capabilities, define the problem, drive innovative ideas, define the opportunity set, and recommend actionable next steps.
Innovation Management: Bring rigor to a client’s decision making process by presenting and evaluating solution options, and driving consensus among key stakeholders. In some instances, we help our clients develop new decision frameworks and governance processes that continue to deliver value far beyond a particular engagement.
Connect Experiences: Demonstrate through software demos and rapid prototyping how connected experiences come to life with The Salesforce Marketing Cloud. This includes the delivery of executive level software demonstrations, construction of future state customer journey strategies, and developing long term IT roadmaps.
Industry Understanding & Experience: Have considerable knowledge and experience working with Financial Services accounts. The SE will need to be comfortable discussing the challenges and needs of this industry with C-Level Executives. Credibility and trust is a Salesforce core characteristic and our Vertical Customers expect engagement in their language and terms with focus on their unique needs.
“Solutioning” is fundamental to the Marketing Cloud SE role. It is important to realize that a component of the responsibilities will include assisting the customer, Account Executive and Professional Services team with the discovery, analysis and ultimately the recommendation of strategic solutions for the customer by delivering visionary pitches based in live product demonstrations to validate. These Solutions will leverage the Marketing Cloud technology to address the core marketing challenges and objectives that are uniquely identified for each customer.

Requirements

• B.S., M.S. or PhD in Computer Science, Software Engineering or MIS
• Fluency in both French and English
• Minimum 3 years of experience in pre-sales consulting with experience focused exclusively on the digital space
• Ability to work with a broad team across multiple disciplines to help customers transform their business using the Salesforce Customer Success Platform
• Ability to understand, communicate and manage across the entire project lifecycle
• Broad knowledge of technology trends and relevance to clients businesses
• Strong understanding of user research, user-centered design principles and online consumer behavior

Nice To Haves

• Previous experience as a Solutions Engineer or other Customer Facing Role.
• Experience with Pardot, Exact Target, or similar marketing technology is preferred.
• Excellent communication and presentation skills; dynamic (persuasive) in presenting ideas to clients and prospective clients from VP to C-level
• Demonstrated success driving organizational change within client organizations
• Past experience in organizational design consulting, process design and optimization, digital governance, and team dynamics a strong plus
• Proven experience leading strategy and digital roadmap projects in a complex business and marketing environment

Responsibilities

• Align innovative digital marketing strategies to technology solutions within key strategic accounts.
• Partner with clients and collaborate with internal team members and C-level client contacts to drive consensus on multi-product technology solutions across the various Salesforce product lines.
• Work on business development, operations and IT strategies, as well as executive level product demonstrations.
• Assume the role of trusted advisor for driving innovative solutions forward while also improving business performance.
• Take ambiguous and complex business problems and using research and business assessment capabilities, define the problem, drive innovative ideas, define the opportunity set, and recommend actionable next steps.
• Bring rigor to a client’s decision making process by presenting and evaluating solution options, and driving consensus among key stakeholders.
• Help clients develop new decision frameworks and governance processes that continue to deliver value far beyond a particular engagement.
• Demonstrate through software demos and rapid prototyping how connected experiences come to life with The Salesforce Marketing Cloud.
• Deliver executive level software demonstrations, construct future state customer journey strategies, and develop long term IT roadmaps.
• Discuss the challenges and needs of the Financial Services industry with C-Level Executives.
• Assist the customer, Account Executive and Professional Services team with the discovery, analysis and recommendation of strategic solutions for the customer by delivering visionary pitches based in live product demonstrations to validate.
• Leverage the Marketing Cloud technology to address the core marketing challenges and objectives that are uniquely identified for each customer.
• Analyze, structure, and negotiate long-term technology roadmap initiatives with clients and partners.
• Understand and communicate across the entire project lifecycle.
• Lead strategy and digital roadmap projects in a complex business and marketing environment.
• Identify new business opportunities.

Benefits

• AI agents accelerate your impact so you can do your best.
• Benefits and resources support you to find balance and be your best.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Ph.D. or professional degree