Social Strategist and Producer - CNBC

Versant•Englewood Cliffs, NJ

7h•$85,000 - $100,000•Hybrid

About The Position

CNBC is seeking a creative, social-first Social Strategist and Producer to manage the strategy and execution of its dedicated brand social channels. The role oversees the vision, content strategy, and day-to-day management of CNBC’s brand storytelling platforms, creating compelling, platform-native content that showcases CNBC and Versant’s strategies through the people, journalism, innovation, culture, partnerships, products, and experiences that define CNBC. As part of the CNBC Communications team, the position works cross-functionally with Editorial, Marketing, Product, Events, Partnerships, Talent, Research, and Executive Leadership to bring the CNBC brand to life across social media. The role tells CNBC’s story beyond the daily news cycle, supporting business priorities, amplifying exclusive journalism, promoting initiatives, and connecting with audiences. The ideal candidate combines strategy, production, storytelling, and content creation, understands audience engagement across major social platforms, and can translate business initiatives into engaging, shareable content that strengthens the brand and drives engagement.

Requirements

At least 5 years of experience in communications, social media, content strategy, digital marketing, or journalism.
Exceptional storytelling instincts and strong editorial judgment.
Strong understanding of LinkedIn, Instagram, TikTok, X, and YouTube best practices.
Excellent writing and copy-editing skills.
Strong project management skills and ability to manage multiple priorities simultaneously.
Experience using analytics to inform content strategy.
Familiarity with Adobe Creative Suite, Premiere, CapCut, Canva, or similar creative tools.
Passion for business news, media, and storytelling.

Nice To Haves

Experience in news, media, or entertainment.
Corporate communications or brand marketing experience.
Event coverage and live social experience.
Comfort filming, interviewing, and editing short-form content.
Experience working with executives and on-air talent.
Photography and videography skills.
Experience supporting subscription or direct-to-consumer products.
Knowledge of AI tools that improve creative workflows and content production.

Responsibilities

Oversee the vision, content strategy, and day-to-day management of CNBC’s dedicated brand social channels.
Develop and maintain a cross-functional editorial calendar aligned with business priorities, programming, product launches, partnerships, events, and corporate initiatives.
Identify proactive storytelling opportunities that strengthen CNBC’s brand, deepen audience engagement, and showcase the network’s people, journalism, innovation, culture, and experiences.
Create and edit written, visual, and video content optimized for LinkedIn, Instagram, TikTok, X, YouTube, and emerging platforms.
Collaborate with the Communications team to extend PR campaigns through social storytelling and support new product, programming, and partnership launches.
Build cross-functional relationships to identify storytelling opportunities, align messaging, and ensure a consistent brand voice across channels.
Track audience growth, engagement, referral traffic, and content performance across platforms.
Use audience insights, analytics, and emerging trends to refine content strategy and recommend formats and creative approaches that increase reach and engagement.

Benefits

Medical insurance
Dental insurance
Vision insurance
401(k)
Paid leave
Tuition reimbursement
Additional discounts and perks
Free onsite fitness center with state-of-the-art equipment and daily group classes
Gourmet cafeteria with daily specials, soup, and salad bars
Dry cleaning and shoe shining
Free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken, and Jersey City