Social & Paid Media Specialist, REMOTE (BG26041305C)

The Bowen Group Inc. • Chantilly, VA

4d • Remote

About The Position

The Social & Paid Media Specialist leads the planning, execution, and optimization of organic and paid social media campaigns in support of the American Battle Monuments Commission (ABMC). This role is responsible for developing platform-specific strategies, creating and publishing content, managing audience engagement, and driving measurable growth across digital channels. This position plays a central role in delivering timely, accurate, and compelling storytelling to domestic and international audiences, supporting high-visibility commemorative events and ongoing outreach initiatives.

Requirements

• Bachelor's degree in Communications, Marketing, Journalism, or related field.
• 7+ years of experience managing social media and digital campaigns.
• Demonstrated experience executing both organic and paid social media strategies.
• Strong writing and editing skills with the ability to adapt tone across platforms.
• Experience with social media management and analytics tools (e.g., Hootsuite, Sprout, native platforms).
• Ability to manage multiple priorities in a fast-paced environment.
• Must be US-work eligible.
• Must be able to successfully complete a Public Trust background investigation.

Nice To Haves

• Fluency in French
• Experience supporting federal, nonprofit, or mission-driven organizations.
• Familiarity with international or multicultural audience engagement.
• Experience supporting live or high-visibility events.

Responsibilities

• Develop and execute integrated social media strategies across platforms including Facebook, Instagram, Flickr, LinkedIn, X, and YouTube.
• Plan and manage content calendars aligned with campaigns, events, and organizational priorities.
• Write, edit, and publish platform-specific content, ensuring accuracy, tone, and audience relevance.
• Manage paid social campaigns, including audience targeting, budgeting, A/B testing, and performance optimization.
• Monitor social channels for engagement, respond to comments and messages, and elevate issues as needed.
• Provide real-time social media coverage during events and campaigns, including rapid-turn content.
• Collaborate with creative and multimedia teams to produce visual and video content optimized for social platforms.
• Track performance metrics and contribute to reporting and optimization efforts.
• Ensure all content aligns with brand standards and organizational messaging.

Benefits

• Health, dental, vision insurance.
• Generous paid vacation and holiday leave.
• Flexible Spending Account (medical and dependent).
• 401(k) with employer match.
• Life insurance.
• Short-term and long-term disability.
• Tuition assistance and professional development opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 101-250 employees