Social Media Specialist

MMP CAPITAL LLC•Melville, NY

3d•$65,000•Onsite

About The Position

MMP Capital is hiring a Social Media Specialist to execute social media initiatives with a focus on driving inbound leads and real business results. This is a hands-on role working closely with the Director of Marketing & Branding (DMB) to elevate brand identity while attracting new customers and contributing to revenue growth. This is also a growth opportunity—ideal for someone looking to deepen their experience in performance marketing, content strategy, profile analysis, accounts observation, and lead generation. In-office (Monday–Friday), with opportunities to travel as you grow within the role.

Requirements

3+ years of social media experience (agency or in-house)
Proven ability to contribute to lead generation or revenue through social
Strong understanding of Meta and LinkedIn analytics
Strong writing skills (captions, messaging, tone)
Experience working with designers or creative teams

Nice To Haves

Strong taste level and aesthetic judgment
Interest in both creative and performance marketing
Organized, detail-oriented, and execution-focused
Coachable, collaborative, and motivated to grow

Responsibilities

Execute social media strategies across Instagram, Facebook (Meta), and LinkedIn in collaboration with the DMB
Plan content with our Graphic Designer and publish content across MMP Capital and its subsidiary brands
Support initiatives that elevate brand identity and positioning
Work within a team structure
Support and execute campaigns focused on generating inbound leads
Contribute to content funnels that drive traffic, inquiries, and conversions
Help optimize conversion paths (CTAs, landing pages, lead forms)
Analyze performance with DMB across Meta and LinkedIn
Track engagement, CTR, conversions, and lead quality and report to DMB
Continuously test and improve content based on performance
Write strong, keyword-driven captions designed for discoverability and engagement
Focus on what drives performance: strong hooks, watch time, saves, shares, and content consistency
Collaborate with the graphic designer on short-form video, transitions, and static content
Maintain a high level of aesthetic quality and brand alignment
Support trade shows, workshops, and sales initiatives
Travel when given the opportunity to grow in the role
Capture real-time content that reflects the energy and culture of the team
Use AI tools to improve content creation and efficiency
Stay current abreast of trends, platform updates, and competitor activity