Social Media Specialist Internship

Africentric Personal Development ShopColumbus, OH
Onsite

About The Position

The Social Media Specialist Intern will support the Communications team by developing engaging social media content that increases awareness of the Africentric Personal Development Shop's programs, services, events, and community impact. This role focuses on creating compelling, culturally relevant content that educates, inspires, and connects individuals and families with the resources and support available through APDS.

Requirements

  • Current student pursuing a degree in Communications, Marketing, Journalism, Media, Public Relations, or a related field.
  • Demonstrated ability to create engaging reels, graphics, and short-form video content.
  • Strong understanding of social media platforms, trends, algorithms, and emerging content formats.
  • Proficiency with Canva, CapCut, Adobe Creative Suite, or similar creative tools.
  • Excellent written communication skills, creativity, and attention to detail.
  • Portfolio or examples of social media content required.
  • Internships are for students who need college credits!!!

Responsibilities

  • Create and publish engaging content across APDS social media channels, including Instagram, Facebook, LinkedIn, TikTok, and YouTube, with a primary focus on Instagram, Facebook, and TikTok.
  • Produce reels, short-form videos, graphics, and other digital content that promote APDS programs, behavioral health resources, family services, prevention initiatives, and community events.
  • Attend APDS programs and events to capture photo and video content for social media and digital marketing.
  • Leverage OpusClip and other editing tools to transform long-form content into engaging short-form videos.
  • Write compelling captions and assist with content planning and editorial calendars.
  • Support community management by monitoring comments, messages, and audience engagement.
  • Monitor social media analytics and recommend content improvements to increase reach, engagement, and community awareness.
  • Collaborate with the Communications team to develop storytelling content that highlights client success stories, organizational impact, and the mission of APDS.
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