Social Media Marketing Senior Associate

PwC•Tampa, FL

2d•$55,000 - $187,000

About The Position

As a Social Media Marketing Senior Associate, you will play a pivotal role in shaping and executing digital marketing strategies within our Internal Firm Services practice. You will be responsible for managing and coordinating the organization's internal and external communications, focusing on digital channels to effectively engage target audiences. Your work will involve developing strategies that communicate the organization's mission, values, and initiatives to stakeholders, including employees, customers, investors, and the media. As a Senior Associate, you will build meaningful relationships and learn how to manage and inspire others. You will navigate complex situations, enhancing your personal brand and skills while anticipating the needs of your teams and stakeholders. You are expected to deliver quality work and embrace ambiguity, using these moments as opportunities for growth. In this role, you will utilize various tools and methods to gather data, measure campaign performance, and collaborate with other teams to validate consistency in digital marketing across the organization.

Requirements

At least a High School Diploma or the equivalent degree
At least 2 years of experience

Nice To Haves

Excelling in campaign management and performance analysis
Demonstrating proficiency in data-driven insights and analytics
Engaging in stakeholder management and relationship building
Developing digital marketing strategies for diverse audiences
Navigating complex digital marketing environments
Leveraging creativity in content strategy and delivery

Responsibilities

Developing and implementing digital marketing strategies to engage target audiences effectively
Managing and optimizing social media platforms to enhance brand presence and audience interaction
Analyzing campaign performance data to generate insights and recommendations for improvement
Collaborating with internal teams to align digital content strategies with organizational goals
Conducting competitive analysis to inform digital marketing strategies and initiatives
Creating and managing digital marketing campaigns to drive audience engagement and growth
Monitoring social media trends and audience feedback to adapt strategies and content
Building relationships with stakeholders to support communication objectives and initiatives
Leveraging data analytics to measure the effectiveness of communication campaigns and platforms