Social Media Manager

EVERSANA INTOUCH • Chicago, IL

1d

About The Position

The Manager, Social Media will lead the development and execution of social media initiatives, acting as a trusted advisor to account staff and external clients. This role requires strategic thinking, cross-functional collaboration, and the ability to navigate the complexities of social media in a regulated environment like the pharmaceutical industry. Serve as social media counsel to account staff and clients in collaboration with the social team lead. Manage workload across multiple projects for self and junior staff, taking the lead on complex initiatives. Conduct social listening and influencer research, derive insights from data, and present findings to internal teams and clients. Display a deep understanding of the broader digital ecosystem and cross-collaborate with other subject matter experts. Educate peers and clients on social media best practices, trends, and technologies. Act as the primary subject matter expert and project owner for social media, helping clients achieve marketing objectives within the pharmaceutical industry. Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias. All other duties as assigned

Requirements

• Bachelor’s degree (or equivalent education plus professional experience) required
• Approximately 4-7 years of related agency or business experience
• High familiarity with and personal use of social media, third-party management tools and social listening platforms.
• Ability to locate and manage influencers, derive insights and actionable next steps from social listening data and social platform performance.
• Understand the role paid social plays in an owned social strategy
• Strong multi-tasking, problem solving skills and ability to work in a team environment with the occasional delegation to junior staff
• Strong client relationship skills and a knack for maximizing organic growth opportunities within current workload
• Excellent communication skills: Write about, explain and present social media tactics and concepts in a highly regulated environment
• Proven ability to manage projects independently and collaboratively to successful completion.
• Understands and leads social media performance analytics

Nice To Haves

• Pharmaceutical/healthcare experience
• Experience with coordinating influencer programs

Responsibilities

• Lead the development and execution of social media initiatives.
• Act as a trusted advisor to account staff and external clients.
• Serve as social media counsel to account staff and clients in collaboration with the social team lead.
• Manage workload across multiple projects for self and junior staff, taking the lead on complex initiatives.
• Conduct social listening and influencer research, derive insights from data, and present findings to internal teams and clients.
• Display a deep understanding of the broader digital ecosystem and cross-collaborate with other subject matter experts.
• Educate peers and clients on social media best practices, trends, and technologies.
• Act as the primary subject matter expert and project owner for social media, helping clients achieve marketing objectives within the pharmaceutical industry.
• Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
• All other duties as assigned

Benefits

• Competitive salaries and benefits
• Benefits package can be found at eversana.com/careers

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees