Social Media Manager

Canucks Sports & Entertainment (CSE)•Vancouver, BC

58d•Onsite

About The Position

The Social Media Manager is a critical member of the team's social media and marketing departments, playing a lead role in shaping the team's social media presence and engaging Canucks Sports and Entertainment’s (CSE) online audiences.

Requirements

Post-secondary degree or diploma in a business-related discipline
5 years of experience in a social, digital, or content marketing strategy role
Experience leading cross-functional peer groups to deliver integrated solutions and a proven ability to develop data-driven and insights-based strategy
Familiar with Adobe Creative Suite, including Photoshop and Premiere
Experience with social media management platforms, project management systems, and content management systems
A thorough understanding of social media best practices on all platforms
Highly organized and an absolute attention to detail
Excellent people and communications skills, with an ability to interact professionally and effectively with internal and external clients at all levels within an organization
Required to work flexible hours, including evenings and weekends as needed
Onsite role at our office in downtown Vancouver

Responsibilities

Lead the management, design, and cross-functional communication of the Vancouver Canucks social media calendar, including brand campaigns, ticketing, community, corporate partnerships, content, etc.
Develop integrated social media run of shows for all Canucks game days, brand tentpoles, community platforms, and business initiatives
Implement a robust measurement system and lead social reporting communication across the organization
Ideate social media campaigns and develop strong briefs for the creative and content departments
Collaborate with Corporate Partnerships to ensure all social media activations are prepared, optimized, and executed across all social media platforms
Strategize with Marketing to ensure that brand campaigns are effectively aligned with social media and are optimized and executed across all social media platforms
Provide oversight and strategic leadership to additional CSE brands including the Vancouver Warriors, Abbotsford Canucks, Seattle Surge, Vancouver Titans, and Rogers Arena
Offer mentorship and guidance to Social Media team members as a senior member of the team
Create and optimize both copy and content for posting across all social media platforms
Participate in meetings with league, vendor, and platform partners