Social Media Manager
About The Position
10% Media is seeking a Social Media Manager to build and maintain robust content offerings and drive subscriber growth across 10% Media’s social platforms, including Instagram, Facebook, TikTok, LinkedIn, Threads, YouTube, and X. This role is ideal for a social-native, execution-focused marketer with strong production instincts who wants a real seat at the table shaping how a distinctive brand shows up across platforms. Reporting to the Head of Content and collaborating closely with Dan Harris, the Social Media Manager will play a key role in day-to-day social operations, content creation, community engagement, and audience development. Overarching social strategy is held within the broader content strategy; in a culture where the best idea wins regardless of title, the right candidate will pitch ideas and shape direction well beyond their own channels. To be considered, please submit a resume and a cover letter telling us why you're a great fit for this role. All 10% Media employees are remote, but the Social Media Manager should live in or around New York City and be comfortable traveling into Manhattan and/or north into the suburbs semi-regularly. Transportation costs will be covered.
Requirements
- 3+ years managing social media for a creator or brand.
- Strong understanding of the major social platforms and their evolving ecosystems.
- Ability to produce, shoot, and edit video to a high standard appropriate for social.
- Strong copywriting, content planning, and editorial judgment.
- Extraordinarily high attention to detail and organizational skill, with excellent project management and communication skills.
- Experience analyzing social performance data and translating insights into action.
- Ability to manage multiple priorities autonomously in a fast-paced, deadline-driven environment.
- Based in or around New York City, and able to travel into Manhattan and/or the suburbs semi-regularly (transportation costs covered).
Nice To Haves
- Genuine passion for Dan’s specific brand and message, and familiarity with the 10% Happier voice.
- Interest in meditation, mindfulness, or the broader wellness and pop-psychology space.
- Understanding of audience development and growth strategies.
- Experience supporting influencer, creator, talent, or partnership-driven activations.
- Experience working across both external partners and cross-functional internal teams.
Responsibilities
- Manage Day-to-day Social Strategy Execution
- Collaborate with Dan Harris and the Head of Content on social direction—pitching ideas, catching and posting Dan’s incoming, and serving as a creative thought partner within the broader content strategy.
- Build and maintain a long-term production calendar and oversee day-to-day publishing across our social portfolio, while leaving space for quick pivots that meet the moment.
- Ensure channel hygiene and optimization across all social platforms, including profile updates, link management, featured content, thumbnails, playlists, and overall feed presentation.
- Prioritize short-, medium-, and long-term initiatives with logic and flexibility.
- Regularly identify strengths and weaknesses in the current approach and suggest actionable improvements.
- Support Social Content Creation & Community Management
- Script, produce and edit video content social.
- Hold finished videos, graphic carousels, and other content to high standards—aligned brand tone, visual appeal, coherent storylines, seamless transitions, proper color grading, effective audio and visual assets, and overall appeal.
- Draft effective captions and social-first copy that reflect Dan’s voice and the 10% Happier brand tone.
- Bring strong editorial instincts and the ability to connect news and cultural moments to wisdom and pop-psychology takeaways.
- Stay informed on platform updates, algorithm changes, emerging formats, and social media best practices.
- Foster community engagement through audience interaction, social listening, and proactive trend monitoring.
- Post to the proper channels in a timely manner.
- Coordinate with External Partners & Talent
- Communicate effectively with outside talent and partner institutions to build relationships and collaborations.
- May coordinate freelance support when needed, with clarity and integrity.
- Measurement & Optimization
- Monitor performance metrics and identify opportunities to improve engagement, reach, audience growth, and overall content performance.
- Bring a data-informed approach to continuous improvement across platforms.
- Manage Day-to-day Social Operations
- Build and maintain efficient, transparent production and communication systems.
- Organize and keep track of incoming ideas from Dan and the team.
- Help establish scalable processes, workflows, and best practices across social operations.
Benefits
- Transportation costs will be covered.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
