Social Media Manager

Rise At Seven•-, NY

10d•Hybrid

About The Position

As Social Media Manager / Strategist at Rise at Seven, you are accountable for turning social strategy into high-performing execution — ensuring that everything we publish is insight-led, platform-native, and built to perform. You sit at the centre of delivery — bridging strategy and creation — owning what gets made, how it performs, and how it is delivered to clients. This role is both performance engine and delivery owner — responsible for execution strategy, content performance, and the day-to-day running of client social work. You will lead planning, communication, and delivery across accounts — ensuring work is on-brief, on time, on budget, and continuously improving.

Requirements

80% of social accounts hitting KPIs
Creating famous social case studies/awards for your social strategies
Growth of key social metrics (reach, saves, shares, engagement rate, followers)
Hitting deadlines and budgets
Translate high-level strategy into clear, actionable content plans and formats
Own performance tracking and optimisation — not just reporting, but action
Lead the development of content calendars, formats, and series
Build and maintain client roadmaps for social — aligning content to objectives and campaigns
Balance proactive campaigns with reactive, real-time opportunities
Own day-to-day client communication across social accounts
Lead regular client check-ins, updates, and reporting conversations
Translate performance and strategy into clear, confident client narratives in decks and storytelling assets
Manage expectations, timelines, and deliverables proactively
Ensure all work is aligned to client objectives, brand, and KPIs
Own task management within project management systems
Ensure all deliverables are scoped, tracked, and delivered on time
Manage workflow between strategists, creator managers, and creators
Maintain visibility of priorities, risks, and dependencies across accounts
Manage and allocate budgets across: Content production, Creator/influencer spend, Platform prioritisation
Ensure spend is aligned to performance and impact
Identify opportunities to maximise output and efficiency
Work with Leads to ensure commercial viability and profitability of accounts
Analyse platform data, audience behaviour, and content performance
Turn insights into clear recommendations and next steps
Feed performance insights back into both content and client strategy
Build reporting narratives that go beyond metrics — focusing on impact
Stay ahead of platform updates, trends, and algorithm shifts
Translate trends into brand-relevant, scalable content ideas
Understand platform nuance (TikTok, Instagram, LinkedIn, YouTube) and adapt accordingly
Work closely with creators and social execs to bring content to life
Provide clear briefs, feedback, and performance-driven direction
Leverage internal creators and external talent (e.g. Rise Network)
Ensure owned brand channels are actively managed and growing
Partner with Social Leads on strategic direction and escalation points
Work with Creator Managers to ensure smooth delivery and team efficiency
Collaborate cross-functionally (SEO, PR, Creative) for integrated campaigns
Escalate risks, performance issues, or client concerns early

Nice To Haves

Clients trust you and rarely need escalation
Content performance improves consistently over time
Delivery is smooth, proactive, and never reactive
You bring clarity, structure, and confidence to every account
You balance creativity with commercial awareness

Responsibilities

Define and own channel-specific strategies across organic social platforms (TikTok, Instagram, Pinterest, Reddit, LinkedIn, YouTube, etc.)
Determine the role of each platform within a client or brand ecosystem (e.g. awareness, engagement, education, conversion, community)
Translate high-level strategy into platform-native approaches — formats, tone, frequency, and content mix
Identify where to prioritise effort and investment across channels based on audience behaviour and performance
Continuously refine channel strategies based on data, trends, and platform evolution
Translate high-level strategy into clear, actionable content plans and formats
Own performance tracking and optimisation — not just reporting, but action
Lead the development of content calendars, formats, and series
Build and maintain client roadmaps for social — aligning content to objectives and campaigns
Balance proactive campaigns with reactive, real-time opportunities
Own day-to-day client communication across social accounts
Lead regular client check-ins, updates, and reporting conversations
Translate performance and strategy into clear, confident client narratives in decks and storytelling assets
Manage expectations, timelines, and deliverables proactively
Ensure all work is aligned to client objectives, brand, and KPIs
Own task management within project management systems
Ensure all deliverables are scoped, tracked, and delivered on time
Manage workflow between strategists, creator managers, and creators
Maintain visibility of priorities, risks, and dependencies across accounts
Manage and allocate budgets across: Content production, Creator/influencer spend, Platform prioritisation
Ensure spend is aligned to performance and impact
Identify opportunities to maximise output and efficiency
Work with Leads to ensure commercial viability and profitability of accounts
Analyse platform data, audience behaviour, and content performance
Turn insights into clear recommendations and next steps
Feed performance insights back into both content and client strategy
Build reporting narratives that go beyond metrics — focusing on impact
Stay ahead of platform updates, trends, and algorithm shifts
Translate trends into brand-relevant, scalable content ideas
Understand platform nuance (TikTok, Instagram, LinkedIn, YouTube) and adapt accordingly
Work closely with creators and social execs to bring content to life
Provide clear briefs, feedback, and performance-driven direction
Leverage internal creators and external talent (e.g. Rise Network)
Ensure owned brand channels are actively managed and growing
Partner with Social Leads on strategic direction and escalation points
Work with Creator Managers to ensure smooth delivery and team efficiency
Collaborate cross-functionally (SEO, PR, Creative) for integrated campaigns
Escalate risks, performance issues, or client concerns early