Social Media Manager

MGH

1d•Hybrid

About The Position

MGH, a full-service marketing communications agency, is currently seeking a Social Media Manager with 4-6+ years agency or in-house experience to join our social media marketing team as a remote, hybrid, or in-office employee. Serve as the primary forward-facing social media strategist on client account(s), building relationships with assigned clients and teams Develop social media content strategies, defining strategic elements such as channels, audience, content types, tone of voice, etc. Oversee the development of monthly/quarterly editorial calendars Concept, shoot, and edit social media content, with an emphasis on short-form video content Create/write monthly editorial calendars, including brainstorming, copywriting, and partnering with the creative team for visual development Oversee community management and engagement Frequently analyze performance of content and overall strategy, guiding team to make shifts as needed Manage paid social amplification and boosting strategies to maximize content performance Compile monthly, quarterly, and annual reports Maintain ongoing education around tactics and emerging trends relevant to the marketing industry, as well as client industries Educate internal teams and clients on trends, behaviors, and technologies Explore and apply emerging tools (including AI) to improve social content development and performance

Requirements

Strong experience building and executing social strategies, with case studies and examples
Strong understanding of TikTok, Instagram, and emerging social platforms
Experience shooting and editing social-first video content (CapCut, Premiere, native platform tools, etc.)
Deep experience in content development and community management
Deep understanding of social metrics and KPIs
Strong creative thinking and copywriting skills
Adaptable, flexible
Positive and solutions-oriented attitude

Nice To Haves

Restaurant and CPG industry experience and interest is preferred

Responsibilities

Serve as the primary forward-facing social media strategist on client account(s), building relationships with assigned clients and teams
Develop social media content strategies, defining strategic elements such as channels, audience, content types, tone of voice, etc.
Oversee the development of monthly/quarterly editorial calendars
Concept, shoot, and edit social media content, with an emphasis on short-form video content
Create/write monthly editorial calendars, including brainstorming, copywriting, and partnering with the creative team for visual development
Oversee community management and engagement
Frequently analyze performance of content and overall strategy, guiding team to make shifts as needed
Manage paid social amplification and boosting strategies to maximize content performance
Compile monthly, quarterly, and annual reports
Maintain ongoing education around tactics and emerging trends relevant to the marketing industry, as well as client industries
Educate internal teams and clients on trends, behaviors, and technologies
Explore and apply emerging tools (including AI) to improve social content development and performance

Benefits

Position is eligible for remote, hybrid or in-office work options
3 p.m. Fridays year-round
401k plan
Generous Paid Time Off (PTO) allowance
Up to 12 paid holidays
Company-wide slowdown between Christmas and New Year’s (time sensitive/urgent work only)
Competitive Medical, Dental and Vision plans
Company-provided life and disability insurance
Pet health insurance discount
Company Paid Maternity/Parental Leave
Membership to a Wholesale Club of your choice (paid for by MGH)