Social Media Manager

Flock

9d•Remote

About The Position

Flock Safety is a fast-growing, mission-driven company expanding rapidly across communities nationwide. As the business scales, Flock Safety is building its first dedicated social media team to support this growth and elevate how the brand shows up across channels. This is a unique opportunity to help shape the foundation of a social media program from the ground up, building, maintaining, and growing a cohesive strategy with a new team. In partnership with the Director of Social Media, this role will focus on developing creative, channel-specific content, fostering authentic community engagement, and reporting on performance to measure impact and inform future growth, all while supporting a rapidly expanding national footprint. The individual will partner with teams across the business and see their work make an impact, for their career and for the safety of communities across the nation.

Requirements

Demonstrated comprehension of major social media platforms and their respective distinctions, including expertise in formats, algorithms, audience behavior, best practices, and emerging trends pertinent to each channel.
Skilled in developing engaging, on-brand content that resonates with different audiences. This includes writing compelling copy, shaping narratives, and collaborating on visuals that feel native to each platform.
Strong organizational skills to manage content calendars, production timelines, approvals, and publishing. Ensures consistency, quality, and speed without sacrificing creativity.
Ability to build and nurture an online community through active engagement. This includes responding to comments and messages, moderating discussions, and representing the brand with empathy, clarity, and professionalism.
Comfortable with data and performance metrics. Ability to track results, analyze trends, report on outcomes, and turn insights into actionable improvements for future content and campaigns.
Takes accountability for results and proactively identifies opportunities to improve, experiment, and scale. Especially critical in growing teams or first-of-its-kind roles.
Stays current in a fast-changing social landscape. Quickly adapts strategies based on new features, cultural moments, audience feedback, and performance insights.

Responsibilities

Developing creative, channel-specific content
Fostering authentic community engagement
Reporting on performance to measure impact and inform future growth
Supporting a rapidly expanding national footprint
Day-to-day execution for one or more channels, including publishing, community management, and performance tracking
Contributing content ideas and insights that improve engagement and consistency across platforms
Driving content planning, execution, and reporting with minimal oversight
Using performance insights to recommend optimizations and support scalable growth of the social media strategy

Benefits

Flexible PTO
11 company holidays
Fully-paid health benefits plan for employees: including Medical, Dental, and Vision
HSA match
12 weeks of 100% paid parental leave
Additional 6-8 weeks of physical recovery time for birthing parents
Fertility & Family Benefits through Maven with a $50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses.
Mental health benefits through Spring Health, including therapy, coaching, medication management, and digital tools.
Caregiver support through Cariloop
$50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses.
1:1 sessions with Equity Tax Advisors through Carta Tax Advisor
Employee Resource Groups (ERGs): Women of Flock, Flock Proud, LEOs and Melanin Motion
$150 per month WFH Stipend
$250 per year Productivity Stipend
One-time $750 Home Office Stipend