Social Media Intern INDYCAR, 2027 Season

Indianapolis Motor Speedway•Indianapolis, IN

3d•Onsite

About The Position

At Penske Entertainment, we don’t just host world-class events—we create unforgettable moments. Our team fuels four iconic motorsports brands: Indianapolis Motor Speedway (IMS), INDYCAR, IMS Productions, and Motorsports Events Management (MEM). Whether on the track, behind the scenes, or on the screen, our people are at the heart of everything we do. If you’re ready for a career where excitement, purpose, and impact collide—we want to meet you. As a Social Media Intern, you’ll support the INDYCAR social team in daily management of @INDYCAR and @INDYNXT channels under the guidance of the Social Media Manager. You'll help bring the social strategy to life through content creation, community engagement, and fan growth initiatives. Working closely with the Penske Entertainment team, you’ll gain hands-on experience in a fast-paced, evolving digital landscape. In this role, you’ll be an important part of delivering top-tier experiences to fans, partners, and teams across the motorsports world. You’ll take ownership of key responsibilities, collaborate across departments, and bring energy and innovation to a fast-paced environment.

Requirements

Experience in social, digital, marketing or content roles
Understanding of major social platforms (Facebook, X, Instagram, YouTube, TikTok, etc.)
The person who is selected for this position should be proactive, efficient, flexible, resilient, organized and a team player
The chosen individual must maintain high levels of integrity and confidentiality.
Ability to work in high-paced environment and on short deadlines
Effective communication skills
Cultural competence and the ability to thrive in a diverse environment
Alignment with Penske Entertainment’s core values and standards
Currently pursuing an undergraduate or graduate degree (Marketing, Communications, Digital Media, Public Relations, Sports Management preferred)

Nice To Haves

Experience in Adobe Creative Suite is preferred
Experience in social listening and analytics tools is preferred (Blinkfire, etc.)

Responsibilities

Assist Social Media leads in day-to-day social publishing, content tracking, and implementation of overarching social strategy
Continually identify trends and opportunities for community engagement across all social platforms through conversation monitoring
Create social content, including photography, graphics, and short-form video and writing social copy for assigned posts
Stay current on latest industry trends and best practices, including emerging platforms
Able to travel to INDYCAR races, meetings and events as defined by Director, Digital Marketing and other departments
Enthusiasm for and commitment to the company and the Vision, Mission and Values