Banking)

dentsu

5d•Remote

About The Position

ICUC is a global leader in Social Media solutions with over 20 years of experience. The ICUC team comprises over 350 individuals across more than 35 countries, serving 50 languages around the clock. We specialize in creating common ground between brands and audiences across communities and social media. Our culture is built on meritocracy, fostering passion, expertise, and balance to achieve our goal of being the best by employing the best. This position is for an Insights Analyst responsible for transforming social media data into impactful narratives. The role involves leveraging data storytelling to demonstrate how social media influences business brand performance. We are looking for an adaptable, results-oriented analyst who thrives in a fast-paced virtual environment, possesses a strong foundation in social media data analysis, and is eager to learn new tools and methods. The role requires both independent initiative and collaboration to deliver actionable social media insights to clients.

Requirements

Minimum 4 years of experience in social media analytics, with a demonstrably strong track record of utilizing social listening tools to generate valuable insights.
Advanced proficiency in industry-standard social media analytics and listening tools such as Brandwatch, Talkwalker, Sprinklr, and Khoros.
Ability to effectively communicate complex social media data insights to both technical and non-technical audiences.
A strong desire to contribute to a high-performing team environment, fostering open communication and collaboration to achieve shared goals.
Experience applying industry best practices to ensure data accuracy, analysis effectiveness, and report quality.
The ability to manage multiple tasks efficiently, ensuring adherence to established quality standards.
Proven ability to analyze complex data sets, identify trends and patterns, and translate insights into actionable recommendations.
The ability to create clear, compelling, and visually appealing presentations and reports that effectively communicate data insights.
Solid understanding of computer applications, spreadsheet software, and Microsoft Office Suite.
The ability to actively listen to client needs and project requirements to ensure alignment and deliver high-quality results.
Ability to utilize a desktop computer or laptop that meets minimum system requirements.
Access to high-speed internet, with a minimum speed of 30 mb/s.
Adequate headset/mic and webcam.
Fluency in English, with the ability to speak and write clearly and persuasively.

Nice To Haves

Prior experience with quality assurance will be considered an asset.
Experience with graphic design is a plus.
Proficiency in additional languages is considered an asset.

Responsibilities

Proactively stay abreast of current and emerging trends, best practices, and relevant information pertaining to digital marketing and in the regulated space (Health/Pharma and Banking)
Collect, compile, and format large datasets from diverse social media platforms and other sources, ensuring data integrity and adherence to established data governance protocols.
Develop comprehensive workbooks and other documentation to support data analysis efforts.
Leverage advanced understanding of data to extract actionable insights that generate tangible value for the client beyond basic reporting.
Craft compelling reports and presentations that effectively communicate insights to the client, reflecting high quality and upholding the ICUC brand image.
Participate in quality control initiatives, data management best practices, and workflow optimization efforts.
Contribute to brainstorming and other initiatives designed to elevate the quality of ICUC Insights & Analytics.
Provide support for revenue and growth initiatives through ad-hoc requests that bolster the Insights department’s position and contribute to achieving strategic business goals.